Rivian Releases Pricing Details

Rivian has announced new details on its upcoming electric trucks and SUVs.

The company said the Launch Edition of R1T pickup will cost $75,000 and the R1S SUV will be priced at $77,500. Both versions will have more than 300 miles of range on a single charge.

Rivian will be among the first to market with an all-electric truck. The first R1T pickups are scheduled for delivery in June 2021, with the first R1S SUV to be delivered in August.

Customers can choose between two equipment packages: Adventure or Explore. Both will feature an all-glass roof, WiFi with 4G capability and a flashlight in the driver’s side door.

Explore package:

  • 300+ mile Large pack standard
  • Manual tonneau cover
  • Standard surround sound
  • Matte black interior finishes
  • Vegan leather seating with performance stitching
  • Heated seats
  • Driver lumbar adjustment
  • Textile headliner
  • 100% recycled textile floor mats

Adventure package:

  • 300+ mile Large pack standard
  • Off-Road Upgrade with reinforced underbody shield, dual front bumper tow hooks and air compressor
  • Powered tonneau cover
  • Gear Guard
  • Rivian Elevation 360° audio
  • Natural-grained ash wood interior finishes
  • Perforated vegan leather seating with patterned stitching
  • Heated and ventilated seats
  • Driver and passenger lumbar adjustment
  • Compass Yellow interior accents
  • 100% recycled microfiber headliner
  • Chilewich floor mats

The Explore edition will be available in January 2022 for $67,500. 

Rivian’s products seem competitively priced in the emerging electric pickup and SUV market. Tesla’s Cybertruck will start at $39,900, while the GMC Hummer is priced at $113,000.