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Tesla will unveil tonight a Blade Runner-styled entrant into the electric pickup marketplace. Chief Executive Elon Musk has said the “Cybertruck” looks like an “armored personnel carrier from the future.”
The vague descriptions of the vehicle by Musk have always hinted of a wild, science-fiction-inspired, futuristic styling. It will interesting to see how far Tesla will be willing to push the Cybertruck styling outside that of the best selling pickups in the U.S.
“I think it’s the coolest car I’ve ever seen, to be frank,” Musk has said of the truck. “Not everyone may share that opinion, but worse-case scenario, we build a normal looking truck.”
The reveal is scheduled for 11 p.m. ET at the Tesla Design Center in Los Angeles.
Musk has said the company aims to build “something more functional than a [Ford] F-150, but a better sports car than a basic [Porsche] 911.”
Musk has also said the truck would start at “less than $50,000” and a high-end version of the truck could get 400 to 500 miles of range.
Tesla is expected to stream the event on its website and YouTube channel.