BusinessWeek: What's Needed Now

[TEG]

Electric Cars: What's Needed Now - BusinessWeek

 

[DDB]

IMO what's needed is for these EVs to hit showrooms so you can drive them off of the lots with cash down. The infrastructure chicken and egg problem doesn't exist without vehicles. 2010 seems to be the year it will or won't happen.

 

[Cobos]

Actually there isn't a chicken and egg issue here. Since most people either has an older gasoline car or has access to one for their roadtrips. You wont need either fast charging infrastructure or plugs in the city. A slow charger is also so cheap you will see shops and restaurants starts to add a few of them at a marginal cost to get the extra customers and the ball is rolling. With REEV, hybrid garages or some other solution people will get their EV's recharged. It wont be a problem as long as the cars actually are IN the showrooms as DDB says.

Cobos