California Tax Credit Email

I read somewhere the $2500 California incentive was being phased out for high income earners starting 7/1/15....Delays are expensive in more ways than one...

 

It is not a tax credit but a refund and they are transferring funds for 2015-2016 and there will be a high income cap, filing joint up to 500k.

 

Taken from the link:

 

July 1st begins Taxifornia's fiscal year. IMHO, the email we received from Tesla marketing was designed to encourage Model S orders from Californians sooner rather than later to keep the pipeline full. That's why there were no specifics about the new cap not coming into play unless a potential buyer's joint income >= $500K/year and it not going into effect until 7/1/2015.

 

The "tax" email is conventional marketing in the form of "compelling event."
Imagine the same information presented as "please consult a tax professional to consider your 2015 tax return."
If real information were conveyed to the consumer it would be "if you earn over $1200 per day, you won't care about the rebate, and you won't be getting it."

 

Totally all marketing to sell more. As a shareholder...go for it.

 

Is it me.... Cuz when I read "going into effect July 1 2015". I kind of figure it's in effect?

 

California is just like Tesla, they have not completely done all the stuff they need to do to have it go into effect. On the CARB web site it says this will go into effect 4 to 6 months from the approval date.

 

It may be partly marketing, but since they have listed the $2500 credit on their website, it's important to let people know it may no long apply to them.

 

If you were expecting to get $2500 back from California, and found out after you bought the car that you don't qualify, you be pretty angry.