Welcome to Tesla Motors Club
Discuss Tesla's Model S, Model 3, Model X, Model Y, Cybertruck, Roadster and More.

California Tax Credit Email

I read somewhere the $2500 California incentive was being phased out for high income earners starting 7/1/15....Delays are expensive in more ways than one...

July 1st begins Taxifornia's fiscal year. IMHO, the email we received from Tesla marketing was designed to encourage Model S orders from Californians sooner rather than later to keep the pipeline full. That's why there were no specifics about the new cap not coming into play unless a potential buyer's joint income >= $500K/year and it not going into effect until 7/1/2015.
The "tax" email is conventional marketing in the form of "compelling event."
Imagine the same information presented as "please consult a tax professional to consider your 2015 tax return."
If real information were conveyed to the consumer it would be "if you earn over $1200 per day, you won't care about the rebate, and you won't be getting it."

About Us

Formed in 2006, Tesla Motors Club (TMC) was the first independent online Tesla community. Today it remains the largest and most dynamic community of Tesla enthusiasts. Learn more.

Do you value your experience at TMC? Consider becoming a Supporting Member of Tesla Motors Club. As a thank you for your contribution, you'll get nearly no ads in the Community and Groups sections. Additional perks are available depending on the level of contribution. Please visit the Account Upgrades page for more details.