I am going to let the dust settle a few days and then give them a call. I am hoping they release a statement or a process with details but that is highly unlikely.
I will gladly take that $2k back in my pocket as I don't need heated seats where I live and the range is negligible for my needs.
I'd be careful about the decision not to have heated seats. I live in San Diego and while much of the year is pleasant, during the colder winter months when the temps drop into the 40's, I find myself using the heated seats a lot. I probably used them 4-5 months this past year, starting in late October through March. It's a lot more efficient using heated seats to stay comfy than running the car's heater system, especially on shorter trips. Dallas gets pretty cold in the winter months as well - you maybe wishing you had heated seats on those days!