True story, I had a dream about TESLIVE... I was actually talking to Elon, gushing about how I've been following Tesla and SpaceX over the years. You know, a real fanboy. Something didn't look quite right about him... (yeah, I know it's a dream). The hair was too blonde, the teeth weren't right. I couldn't place my finger on it, until he looked at me and said, "That's all very nice, but I'm Richard Branson". Even in my dreams...
Was trying to figure out if Elon would do the outrageous (self) promotional things that Branson does. http://www.brandsandbranding.co.za/publicity-stunts-going-to-great-lengths-to-create-brand-awareness/ Elon is more product substance in his announcements but he is not beyond appearing in a IM movie or meeting Raine in a van.