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Ford plans new hybrid series to compete with Toyota Prius (+ PiP)

Discussion in 'Electric Vehicles' started by RobStark, Aug 20, 2014.

  1. RobStark

    RobStark Active Member

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    http://www.autonews.com/article/20140820/OEM04/140829986/ford-plans-new-hybrid-series-to-compete-with-toyota-prius-report-says

    Paul Lienert
    Reuters
    August 20, 2014 - 6:11 pm ET



    DETROIT -- Ford Motor Co. plans to introduce a new hybrid gasoline-electric car in late 2018 to compete against the best-selling Toyota Prius, two sources with knowledge of the company's plans told Reuters on Wednesday.



    The compact car will be Ford's first "dedicated" hybrid -- that is a vehicle designed to be marketed exclusively as a hybrid, rather than a variation of an existing gasoline model, such as the automaker's Fusion hybrid, the sources said.
    The as-yet-unnamed vehicle will be built just outside Detroit.

    The sources said Ford eventually could offer several different body styles of the new hybrid, as Toyota does with the Prius. There would be different versions of the car's gasoline-electric drivetrain, including a more expensive plug-in model that can be recharged from an electrical outlet.



    The new Ford hybrid is expected to arrive as a 2019 model, roughly 21 years after the introduction of the original Prius in Japan. Toyota is planning to unveil its fourth-generation Prius late next year, the sources said.



    Ford plans to build the new hybrid at its Wayne assembly plant in southeastern Michigan, at an annual rate of about 120,000, the sources said.








     
  2. MikeC

    MikeC Active Member

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    Let's see 21 years late with a dedicated hybrid...maybe they will have a 200-mile BEV sometime around 2033?
     
  3. ItsNotAboutTheMoney

    ItsNotAboutTheMoney Active Member

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    My guess is that really it will be a dedicated plug-in platform. The cheaper batteries get, the less sense in having pure HEV.
     
  4. miimura

    miimura Active Member

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    I know it doesn't count because of international markets, but in US the C-Max is a dedicated Hybrid and Plug-In Hybrid.
     
  5. ItsNotAboutTheMoney

    ItsNotAboutTheMoney Active Member

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    That's really the point. Have a dedicated hybrid/electric platform, get volume up, get costs down, get volume up, get CAFE average up.
     
  6. jdbob

    jdbob Member

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    But it's built on a Focus frame (if I recall correctly) and the battery is added on top of that. That's why the C-Max (especially the Energi) has a big hump in the back cargo area. Kind of the opposite of a Tesla.
     
  7. RobStark

    RobStark Active Member

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    After they mortgaged the Blue Oval logo in 2028 to pay for their new savior program. :wink:
     

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