Welcome to Tesla Motors Club
Discuss Tesla's Model S, Model 3, Model X, Model Y, Cybertruck, Roadster and More.
Register
  • We just completed a significant update, but we still have some fixes and adjustments to make, so please bear with us for the time being. Cheers!

GM taking pot shots at aluminum vehicles.

glhs272

Unnamed plug faced villian
Aug 21, 2013
909
563
Burlington, WI
The death of all my trucks has been and continues to be... rust. For me aluminum was a big selling point for the Model S. Makes me eye the new F-150 enviously..
 

Evbwcaer

Member
Jun 21, 2014
741
328
Minnesota
This is so discouraging. These videos are just so stupid at elementary level, I can't believe they spent money to make them rather than a better product or to give the consumer more information than comments by Average Joe's with nothing beyond basic knowledge. I hope the average consumer is not as dumb and susceptible to BS as this all implies.

Not that it has any relevance, and I feel I'm stooping to play their game, but aren't shark cages made out of aluminum?
 

evme

Member
Jul 5, 2013
615
2
NY
It is a play on stereotyping rather than anything else. In the old days it was as simple as material strength depending on what you use, but in modern days materials have become so advanced that stereotyping materials is a joke.

For example, if I had you pick between something made of steel or something made of plastic bags. The stereotype would be that you would go for the steel. What I don't mention is that thing made out of plastic bags is carbon nanotubes.
 

Bangor Bob

Member
Jan 5, 2015
670
486
Bangor, ME
It's the classic "we don't offer the competition's latest advance, because tradition is better" play. They said the same things about electrified vehicles when they didn't have any to sell. "Please keep buying our current offerings."

They'll be all about aluminum trucks after their next redesign if the engineers and accountants can make the internal business case for it.

Hell, my Volt has plenty of aluminum, I can see it under the stone chips in the hood.
 

Evbwcaer

Member
Jun 21, 2014
741
328
Minnesota
I do want a steel truck, because super heroes that are Steel Man or Zinc Woman are way cooler than that Aluminum Schmuck...it goes without saying.

Truth be told, a majority of my major purchases are directly influenced by misconceptions about non-existent, and fictitious if they did exist, super heroes and/or movie franchises.

I was going to buy an iron boat anchor, because of Iron Man, but I decided to go with one made of rubber because Stretch Armstrong is just really cool.

Do I regret it? I guess only time, and currents, will tell.
 

dsm363

Roadster + Sig Model S
May 17, 2009
18,278
151
Nevada
Just watched the first video. All I could handle. Very lame and disappointing GM keeps getting bailed out and produces things like this.
 

GSP

Member
Dec 28, 2007
2,565
795
Lame to the nth power.

This reminds me of Ford's ads claiming the 1970's Pinto was better than competitive small cars because the Pinto had "800 more pounds of road-hugging weight."

GSP
 

AB4EJ

Member
Feb 25, 2015
771
377
Tuscaloosa, AL

purplewalt

Active Member
Jun 9, 2013
1,628
577
Dallas, Texas
Specifically GM and Chevy trucks are trying to unseat Ford's F-150 dominance of domestic pickup market share.
Ford went to aluminum body construction, saving about 700 lbs.
And that translates into very real mpg savings of about 1 mpg for every 100 pounds.
Lighter weight probably makes the Ford trucks a bit quicker too.

When you are number 2 looking up at number 1, no amount of half-baked information and distortion of the real issue is deemed to be dirty.

- - - Updated - - -

And, guess what.
GM uses their hard-earned dollars on this sort of "creative advertising".
A comic book show for a new super hero is their idea for an ad campaign?

Simple solution would be to DO YOUR HOMEWORK GM and build a better truck.
 
Last edited:

cottylowry

2013 Model S
Jan 20, 2015
59
2
Minneapolis, MN
I wonder if Boeing ever considered making their 747s out of stainless steel, no corrosion issues and think of the lives that would be saved in a crash, with the added benefit of less costly and speedier repairs -- according to GM.
 

About Us

Formed in 2006, Tesla Motors Club (TMC) was the first independent online Tesla community. Today it remains the largest and most dynamic community of Tesla enthusiasts. Learn more.

Do you value your experience at TMC? Consider becoming a Supporting Member of Tesla Motors Club. As a thank you for your contribution, you'll get nearly no ads in the Community and Groups sections. Additional perks are available depending on the level of contribution. Please visit the Account Upgrades page for more details.


SUPPORT TMC
Top