Google Trends reveals the perfect storm that brought the electric car back into the collective public conscience.
If we search Google Trends for the phrase "electric car" we find a significant spike around July 2006 and the search frequency ramps up considerably in 2008 and 2009. A search for "tesla" reveals a very similar trend. You'll notice in 2005 there was also a smaller spike for the "electric car" phrase, but none for "tesla".
As it turns out, in 2005 the preliminary trailer was released for Chris Paine's film "Who Killed the Electric Car" - this explains that first spike. In July 2006, Tesla Motors revealed their first prototype Roadster which clearly became very popular on the Internet. The world was already primed with the expected release of Chris Paine's film and the timing was perfect for a new electric car company to be born. In more recent years, the film and Tesla's success pushed other companies to restart their EV programs and bring back the electric car, accounting for the steadily increasing interest shown in Google Trends.
Disclaimer: I'm not an expert on these things and who knows I may have gotten some facts wrong, but I found this kinda interesting and had to share it with you ppl! :biggrin:
Source: google.com/trends
electric car:
tesla:
If we search Google Trends for the phrase "electric car" we find a significant spike around July 2006 and the search frequency ramps up considerably in 2008 and 2009. A search for "tesla" reveals a very similar trend. You'll notice in 2005 there was also a smaller spike for the "electric car" phrase, but none for "tesla".
As it turns out, in 2005 the preliminary trailer was released for Chris Paine's film "Who Killed the Electric Car" - this explains that first spike. In July 2006, Tesla Motors revealed their first prototype Roadster which clearly became very popular on the Internet. The world was already primed with the expected release of Chris Paine's film and the timing was perfect for a new electric car company to be born. In more recent years, the film and Tesla's success pushed other companies to restart their EV programs and bring back the electric car, accounting for the steadily increasing interest shown in Google Trends.
Disclaimer: I'm not an expert on these things and who knows I may have gotten some facts wrong, but I found this kinda interesting and had to share it with you ppl! :biggrin:
Source: google.com/trends
electric car:
tesla: