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I think this is a sign - Tesla proposes enormous sign outside Fremont factory

Cattledog

Active Member
Supporting Member
Feb 9, 2012
2,228
3,368
San Antonio, TX
Not their best effort.
Screen Shot 2014-08-27 at 11.13.28 PM.png
 

Merrill

Merrill
Jan 23, 2013
4,028
1,523
Sonoma, California
Not sure how I feel about this, big is not necessarily better and I would rather Tesla be more aware of its environment. Why do they need such a Hugh electrified sign.
 

omarsultan

Active Member
Supporting Member
Jun 22, 2013
4,224
15,448
Northern California
Well, at some point they need to start building brand awareness sometime and they will snag a lot of eyeballs on 880 at minimal ongoing cost and it will be good for at least one turn through the news cycle.
 

adiggs

Well-Known Member
Supporting Member
Sep 25, 2012
5,003
15,407
Portland, OR
Not sure how your question relates to this topic, but the answer is "not in any significant way".

The proposed sign is only 40 ft. high, not tall enough to interfere with planes flying over. The main factory building must be at least 150 ft. tall.

I think the nature of the question is more like "are the prevailing flight paths close enough, and the sign big enough, for business people flying by to read the sign" :)
 

RobStark

Well-Known Member
Jul 2, 2013
10,725
56,636
Los Angeles, USA
Not sure how I feel about this, big is not necessarily better and I would rather Tesla be more aware of its environment. Why do they need such a Hugh electrified sign.

They don't need, they want to promote the brand. That is the whole point of signage.

Tesla is aware of its environment. The proposed signage is not in a National Park nor residential zone. It is in an industrial zone.

- - - Updated - - -

I think the nature of the question is more like "are the prevailing flight paths close enough, and the sign big enough, for business people flying by to read the sign" :)

Plus 1
 

Merrill

Merrill
Jan 23, 2013
4,028
1,523
Sonoma, California
They don't need, they want to promote the brand. That is the whole point of signage.

Tesla is aware of its environment. The proposed signage is not in a National Park nor residential zone. It is in an industrial zone.

- - - Updated - - -



Plus 1
I would personally prefer to see them promote the brand in a more tasteful way. Low key and subtle.
 

BlueTan85

Member
Jul 21, 2013
339
0
Earth
It was just the other day Elon said that "we can drive up demand at will."

If this is Tesla driving up demand, well, we should worry. This is bone-headed. Tacky. Ugly. Wow, I just can't believe they'd stoop to something like this. Like Merrill just said, low key and subtle is the brand -- quiet and Ninja-like like the car. Not big and obnoxious and blocking views.

Besides, you know what will happen -- you know what will get all over social media the SECOND it happens -- a storm or stiff breeze will come one day and blow the sign right down, and the only thing the media and the pundits and social media will be talking about is the Tesla sign was knocked down...
 

Jackl1956

Active Member
May 11, 2013
1,961
15,424
Los Angeles
It was just the other day Elon said that "we can drive up demand at will."

If this is Tesla driving up demand, well, we should worry. This is bone-headed. Tacky. Ugly. Wow, I just can't believe they'd stoop to something like this. Like Merrill just said, low key and subtle is the brand -- quiet and Ninja-like like the car. Not big and obnoxious and blocking views.

Besides, you know what will happen -- you know what will get all over social media the SECOND it happens -- a storm or stiff breeze will come one day and blow the sign right down, and the only thing the media and the pundits and social media will be talking about is the Tesla sign was knocked down...

Has Tesla done anything bone-headed, tacky, and ugly thus far? I will withhold judgement until I see the final design.
 

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