TMC is an independent, primarily volunteer organization that relies on ad revenue to cover its operating costs. Please consider whitelisting TMC on your ad blocker or making a Paypal contribution here: paypal.me/SupportTMC

Interesting video on history of Tesla/other auto industry insights - Marc Tarpenning

Discussion in 'Video' started by moollar, Jan 21, 2014.

  1. moollar

    moollar Member

    Joined:
    Jun 1, 2013
    Messages:
    172
    Location:
    Sydney, Australia
    #1 moollar, Jan 21, 2014
    Last edited by a moderator: Mar 13, 2016


    This video is a bit old now, but I couldn't see it anywhere on here. It's also a bit long, but well worth the watch.

    Very interesting comments in the question time about the auto industry and the slow moving behemoths that are the current major auto manufacturers.

    What really hit me is how much is now outsourced, which has led to a fundamental lack of capability and talent in most things other than engines at the auto manufacturers (particularly talent in electrical systems). Certainly explains why it has been so difficult for them to move to electric vehicles and why when an analyst says that the big auto makers could "build a Tesla competitor tomorrow if they wanted to", they are way off the mark.
     
  2. TEG

    TEG TMC Moderator

    Joined:
    Aug 20, 2006
    Messages:
    17,249
    Location:
    Silicon Valley
  3. Grendal

    Grendal Active Member

    Joined:
    Jan 31, 2012
    Messages:
    2,518
    Location:
    Santa Fe, New Mexico
    Thanks for re-posting this. I missed its first obscure posting. There is just a ton of really interesting insights in this small lecture. Some fun early moments during the Roadster times and as you mentioned some very interesting insights into how the big manufacturers go about creating their gas burners. I agree that after watching this that the big manufacturers aren't going to be making anything competitive for quite a while. I've always shook my head as to why they are simply letting Tesla grab a chunk of their long held market. Now it makes sense.
     
  4. 772

    772 Member

    Joined:
    Oct 9, 2013
    Messages:
    712
    Location:
    Iowa
    Thanks, I missed it in the other thread. Really interesting presentation and it gets me excited about the giga-factory that should be announced sometime soon. And you are right about the car industry outsourcing all of their systems... all except for the actual ICE part. As he mentioned, there are going to be huge internal political struggles for them to move away from the ICE and make compelling non-ICE cars, which means a company like Tesla should maintain a big lead.
     
  5. TD1

    TD1 Member

    Joined:
    Nov 28, 2012
    Messages:
    339
    Location:
    D
    #5 TD1, Feb 14, 2014
    Last edited by a moderator: Mar 13, 2016
    Tesla Motors History Presentation by one of the Co-Founders Marc Tarpenning


     
  6. rsquared99

    rsquared99 Member

    Joined:
    Jan 10, 2008
    Messages:
    239
    Location:
    Surprise AZ
    Even Marc makes confusing statements regarding the Model X being the "cheaper vehicle" vs. Gen III. Strange coming from a former insider. Still an interesting presentation that I hadn't looked at before, so thanks for bringing it back to the attention of the forum.
     
  7. hobbes

    hobbes Active Member

    Joined:
    Feb 11, 2013
    Messages:
    1,165
    Location:
    Germany
    Great video, thanks for posting. From an investor´s point of view, I especially like his comments on the established car companies being slow to catch up.
     
  8. Mayhemm

    Mayhemm Model S P85+ "Lola"

    Joined:
    Nov 9, 2012
    Messages:
    1,939
    Location:
    Saskatchewan, Canada
    I think he could just be working off outdated info. I think the Model X was thought up after he departed the company. Back then, Tesla's plan only had three phases: Roadster (Low-volume, high-price), Model S (Mid-volume, mid-price), GenIII (High-volume, low-price). As far as Marc knows, Model X is GenIII. It wasn't part of the original plan.
     
  9. Soflason

    Soflason Member

    Joined:
    Feb 19, 2013
    Messages:
    544
    Location:
    FL
    #9 Soflason, May 23, 2014
    Last edited by a moderator: Mar 13, 2016
    Wanted to revive this thread (not sure this has been already posted somewhere else), but, it looks as if Marc Tarpenning updated his presentation in this newer video published on March 6th, he starts presenting at about 10 minutes 45 seconds in...

     
  10. wycolo

    wycolo Active Member

    Joined:
    May 16, 2012
    Messages:
    2,421
    Location:
    WY
    This one ties together the lingering historical loose ends, finally. Great perspective from MT.
    --
     
  11. ggies07

    ggies07 Active Member

    Joined:
    Nov 8, 2012
    Messages:
    2,248
    Location:
    Ft. Worth, TX
    Thanks for the video bump!

    side remark - does the board software allow to add other emoticons? We need a "thumbs-up" one.
     
  12. ggies07

    ggies07 Active Member

    Joined:
    Nov 8, 2012
    Messages:
    2,248
    Location:
    Ft. Worth, TX
    wait, wait, wait - at the 40 min. mark he talks about pitching to Elon Musk their idea for the roadster.....I know Elon is a co-founder, but thought it was Elon's idea to start this company...makes it sound like Mark found this guy, Elon Musk.

    Am I confused?
     
  13. scaesare

    scaesare Active Member

    Joined:
    Mar 14, 2013
    Messages:
    3,927
    Location:
    NoVA
    Mark Tarpenning and Martin Eberhard were the original founders I believe...
     
  14. ggies07

    ggies07 Active Member

    Joined:
    Nov 8, 2012
    Messages:
    2,248
    Location:
    Ft. Worth, TX
    really? huh....In every interview I've seen or read with Elon, he says he's a co-founder. Never thought others came before him. Good to know.

    Funny that I've watched Elon say in several interviews that he had this idea for an electric car, maybe he did and found them? Then became a co-founder?
     
  15. equinox1981

    equinox1981 Member

    Joined:
    Jul 17, 2009
    Messages:
    20
    I mean this in the most friendly way possible - and this goes for everyone in general - but if one is interested enough in a topic to post on a message forum about it, I highly recommend spending half an hour reading the Wikipedia article on said topic. Lots a fantastic basic (like the above) information on Tesla's Wikipedia page!
     
  16. wycolo

    wycolo Active Member

    Joined:
    May 16, 2012
    Messages:
    2,421
    Location:
    WY
    This video is a prepared presentation with graphics, so perhaps a more reliable history than some off the cuff remarks. Elon stepped in as an angel investor at several crucial points when the usual VC firms were unable to offer support (TM was outside their box). Audio could be better; a few times MT says Martin (Eberhard) but it is muffled. Required viewing for Tesla 101 - there will be a quiz!!
    --
     
  17. Ugliest1

    Ugliest1 S85: "Sparky"

    Joined:
    Aug 19, 2013
    Messages:
    889
    Location:
    Victoria BC Canada
    From my reading of what I believe are credible sources on TMC and following various links from TMC, ME & MT founded the actual company Tesla. Later, Elon was a principal investor at a really critical time, and because of that, after a bunch of arguing in the press etc, it was agreed that Elon could use the title "co-founder". Seemed reasonable to me, but I'm not emotionally involved. Re who came up with the ideas re batteries etc, I don't know. I *believe* the original battery ideas etc were probably by ME/MT, but that's my speculation based on relative timing of what I've read as to when Elon got involved.
     
  18. Grendal

    Grendal Active Member

    Joined:
    Jan 31, 2012
    Messages:
    2,518
    Location:
    Santa Fe, New Mexico
    #18 Grendal, May 24, 2014
    Last edited: May 24, 2014
    From the Wiki page that equinox posted:
    So Tesla wasn't Elon's company or idea, but he bought in early enough, provided direction, and followed through to make the company what it is today to be considered a founder as well. I am certain that Eberhard and Tarpenning were well compensated for the initial founding of the company.

    At this point it is Elon's company and his vision determines where it is going. J. B. Straubel is the only other "co-founder" that has any influence at all.
     

Share This Page