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Jaguar will be all-electric brand by 2025, Land Rover to quickly follow.

diplomat33

Average guy who loves autonomous vehicles
Aug 3, 2017
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Official statements from Jaguar:

"In a Land Rover, vehicle and driver are united by adventure. By breaking new ground, confronting new challenges and not being content with the expected, Land Rover truly helps people to go ‘Above and Beyond.’ In the next five years, Land Rover will welcome six pure electric variants as it continues to be the world leader of luxury SUVs through its three families of Range Rover, Discovery and Defender. The first all-electric variant will arrive in 2024."

"By the middle of the decade, Jaguar will have undergone a renaissance to emerge as a pure electric luxury brand with a dramatically beautiful new portfolio of emotionally engaging designs and pioneering next-generation technologies. Jaguar will exist to make life extraordinary by creating dramatically beautiful automotive experiences that leave its customers feeling unique and rewarded. Although the nameplate may be retained, the planned Jaguar XJ replacement will not form part of the lineup, as the brand looks to realize its unique potential."

Jaguar announces it will be all-electric brand by 2025, Land Rover to quickly follow - Electrek

Good to see more companies going all EV. Let's hope they do it.
 
The iPace was a nice attempt, very nice interior, good performance. Unfortunately the cost was a bit high and the range / efficiency not as good as I'd like. Hopefully they can build on that.
I'm sure when they are fully committed and build the cars in-house, the cost will be lower and they can improve the efficiency with next generation powertrain. The iPace is built by a contract manufacturer.
 
Official statements from Jaguar:

"In a Land Rover, vehicle and driver are united by adventure. By breaking new ground, confronting new challenges and not being content with the expected, Land Rover truly helps people to go ‘Above and Beyond.’ In the next five years, Land Rover will welcome six pure electric variants as it continues to be the world leader of luxury SUVs through its three families of Range Rover, Discovery and Defender. The first all-electric variant will arrive in 2024."

"By the middle of the decade, Jaguar will have undergone a renaissance to emerge as a pure electric luxury brand with a dramatically beautiful new portfolio of emotionally engaging designs and pioneering next-generation technologies. Jaguar will exist to make life extraordinary by creating dramatically beautiful automotive experiences that leave its customers feeling unique and rewarded. Although the nameplate may be retained, the planned Jaguar XJ replacement will not form part of the lineup, as the brand looks to realize its unique potential."

Jaguar announces it will be all-electric brand by 2025, Land Rover to quickly follow - Electrek

Good to see more companies going all EV. Let's hope they do it.
Per Rob Maurer, Jaguar announced an EV commitment didn't actually say all Jaguars sold after 2025 will be electric.
 
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