I somewhat agree. Tesla may try to be capturing as many SR/SR+ sales as they can earlier in the quarter so there isn’t a bottle neck on delivery at the end. However, I do think they’re playing with demand levers for different trims. I know I’ve seen a bunch of people here that were in one trim either with an order placed or about to order that now we’re talking about moving up to the next trim because it was affordable now or a good deal. Partly because of the price drop and also partly being able to step down from a color option and settle with the pearl white. That fees up like $2500 which makes SR+ to LR a rather “small” jump now for what you get. Same with LR going to performance, especially if people don’t plan to track it but want the smile/laugh inducing rocket like acceleration for themselves and a fun trick for friends. Unbundling the full performance package and allowing the rocket like acceleration is only a $2k difference now with ZERO hardware change, just a “validated” motor.
If Tesla is able to capture the people that can JUST get into the LR, and the people that think $2k is a steal for almost supercar acceleration, then their price drop actually is a increase in sales of $2k to $4k per vehicle.
I had talked myself into going from SR to SR+ because it seem like a good deal and reachable in my budget. Now I’m trying to figure out if there is anyway to move up to the LR because of the price drop, even though I had zero intentions to do that before! The thing holding me back now is I have a state level sales tax credit that only applies to vehicles $45k and under, and I believe that is including the $1200 destination fee. So moving to LR means I lose $2500, which puts it back into the hurting territory.
If anyone knows of a sales advisor/owner advisor that can remove AP from a LR model and discount it enough to get out the door at like $44,990 connect me with them and I’ll jump on it! (And then I’ll just add standard AP back on after delivery
) I’m fine with basic pearl white/black interior and inventory vehicles as long as they still look pretty good! [Washington state, but might travel and drive it home if they can make it happen!]