Chairman Scibak:
I’m writing to ask for your support for Rep. Linsky’s recently filed Bill H. 241, An Act relative to clarification of the Massachusetts franchise law, which has been referred to your Joint Committee on Consumer Protection and Professional Licensure. The bill clarifies that auto manufacturers with existing franchise arrangements in the state are prohibited from setting up affiliated dealerships – which is very important to protect the capital and community good-will that the incumbent auto dealers have created.
At the same time, though, Rep. Linsky’s bill would clarify that auto manufacturers that do not have any existing franchisees can choose whether to sell through a franchised dealer or through a company-affiliated store. Massachusetts consumers should have the right to buy directly from car companies, if that’s their choice and it doesn’t harm existing dealer’s franchises. No one would support a bill prohibiting Apple from owning its iconic Apple stores; and other retailers do still sell Apple products. So, why not let new automobile companies experiment with the same direct-to-consumer approach? The manufacturers would still be subject to the same high standards currently required by law for providing support and service.
When I bought my Model S from Tesla Motors last year, Massachusetts law and regulation made doing so a real challenge, costing me time and money. Why should it be harder for me to by an American-built car from an American company, than a German- or Japanese-built car? Tesla quite reasonably doesn’t want to sell through franchised dealers because these dealers neither understand nor want to promote, alternative-fuel vehicles.
The Massachusetts Auto Dealer Association is now suing the Natick selectmen who granted Tesla its Class 1 Dealer license. At the hearing, the lawyer for the association made clear his concern: if Tesla can sell cars directly to Massachusetts residents, then VW, GM, and the like will be next, and auto dealers will be squeezed out. Rep. Linsky’s bill strikes the right balance to address everyone’s concerns. Existing dealers have their franchise rights preserved, while innovative, new car companies can try new business models.
For these reasons, I urge you to take up Bill H. 241 in committee for open hearings and a vote. I would be happy to meet with you and your staff to discuss this bill further – and maybe take to take a spin in my Model S. It’s a great piece of American engineering and a lot of fun to drive.