CarlK
Active Member
Have you been to London over the summer months? Walking along Park Lane, Knightsbridge, and through Kensington and Chelsea, you'll see a healthy handful of £300k ($450k) Aventadors in a single evening. I think the Urus could actually sell decently, as long as it's not quite as ugly/boring as the prototype. Lambos get bought because they are just totally insane, not for any rational reason.
People buy those cars only for the exclusivity. Value is not a concern if not a hindrance for them. They are not interested in a car that tens of thousands of people could afford to buy even it's faster or better.