I'm more perplexed, than anything. I fail to see the connection between the message and your claim as the intended outcome. MPP is one of the only brands I've felt a "closeness" to - and that's saying quite a bit, because, like politics, I don't ascribe much value to fickle entities that can (and do) change direction on a dime. I like your products, the care and attention devoted to them, and the responsive & collaborative nature of your post-sales support. On the other hand, I despise tribalism and the insidious mentality that's currently dividing our nation. I reserve copious & equal amounts of hatred for everyone involved on this front.
So instead of staying out of it - a luxury not afforded to "real" companies out there who spend untold millions of dollars each year navigating this idiotic minefield - you've voluntarily brought both together under some altruistic guise that doesn't really add up, while risking upsetting a significant portion of your customer base.
I think we're almost saying the same thing from different angles. We also hate tribalism. I'm not personally the type of person to be obsessed with only one type of thing while thinking that all competing things (sports teams, car brands, etc) are terrible. It wasn't long ago when I didn't want to get involved in anything politics related either, and just focus on going racing and going as fast as possible.
While it is nice to just play with cars and ignore what is going on, at some point, it becomes too much and there is an overwhelming pressure and it feels necessary to speak my mind. Whether many people disagree or not is not the point - we didn't start a business to muffle ourselves or take away our voice. If you were fired for having an opinion at work would that be fair? No. So why should we not be allowed to express our opinions? And with a bit of humour, why not!?
Ultimately we should be guided by facts and evidence. And we should be able to see the good and bad in everything. So if our post comes across as us taking one side against another, that is only because there are only two sides in this situation. Specifically when it comes to Climate Change, pushing governments to do something sooner rather than later is going to pay huge dividends, and as we know governments are not in the business of making long term investments. There is no incentive for them to invest in something that won't bear fruit for 20+ years.
I do business with many Trump supporters and we are friends. It's no problem. What is important is that we can all have hard discussions about things without getting our feathers ruffled so easily, and ultimately still having respect for each other. Why should politics be so Taboo? That is maybe the worst thing possible that can happen to a democracy... for the state of our societies to be forbidden from talking about.
Communication is actually exactly what fixes these kinds of problems, or helps you understand the other person's perspective. Shoving it under the rug and hoping it will go away certainly won't lead to things getting resolved any time soon. Simply just a discussion of "Hey, this is what I believe, and here is the evidence of why I believe this makes sense" with someone else that can have a similar rational discussion goes a long way.
Sasha
bump 
