MrBadger
Badger out
I have wondered if these things might work: AlloyGator Alloy Wheel Protection - Protect Your Rims From Scratches
They don't look to bad, and if they tended to prevent minor scuffs they might be worth investing in.
Before taking delivery, I was sitting in a car part next to a Model S fitted with some of them o one of the similar devices. In my opinion they were a liability. They had obviously done their job but had deformed/split to the point that there was a loose part that if any longer they would be taking chunks out of the wheel arch.
When taking car to get PPF, I got into a conversation with them regarding rim rash and these bands were mentioned. The issue that I witnessed on the Model S was mentioned as being common and that they can damage the bodywork after an impact. The PPF installer implied that they could be improved particularly on how they behave after impact. It sounds like, once impact occurs, most need wholly replacing and, since they are installed by having to deflate the tyre, this is not as easy as just pulling the item off. He mentioned some possibly being multi part, so only part needs to be replaced.
Not cheap for a sacrificial protector. They sound to be one hit wonders...
My approach is learn to fix myself and touch up when wheels are off for the season.