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Reactions to Model X reveal event

My "reaction" was to be insulted by the failed logistics. time wasted in terms of hours, and "disco nightclub" nonsense of the 90's. Idiotic "security" staff trying to corral hundreds of people into a situation where it became apparent there was no cause for all the pushing and shoving -- they just wanted it to look like a bigger clusterf$ck than it already had become. Idiotic marketing mopes trying to get a crowd of people crammed together so their drone can fly over and get video of the make-believe crush of people ... myself being in that crush, before we decided to step aside and let the cattle herd themselves, I'd say not 1% of them were people with an order being built in the next 20,000 cars, if at all.
Why didn't they alert customers that it would be a ridiculous frenzy of holiday weekend bargain shoppers rushing through the doors of department stores only to realize, just like last holiday "black Friday" sales, the prices are unremarkable, just like the products.

It was laughable but painfully so, and in the hour spent waiting outside the factory building some of us realized sooner than others that it was a farce and made our way past the bored "security" staff to the bar ... at least that was ready for entertainment! And that's where they'd lined up enough portapoties for maybe half the awaiting bladders ... and they didn't even get a decent gin! : )

The scene of unmitigated chaos certainly reflected badly on the car and on the company. The idle "security" staff only going to show the whole purpose of the event was to create artificial anticipation and expectation. Instead, it backfired in crowds of "how much longer?" comments. The negative sentiment was palpable. Tesla management need to rethink this kind of stunt marketing nonsense. We could have been in a relaxed environment while the "show" started 90 minutes late after being asked to arrive 90 minutes early ... that's 3 hours of dead time ... and meanwhile we were basically standing outside the factory while the bloggers took photos of the car we've been seeing for months. Ludicrous became idiotic.

That was how we felt at the "D" reveal event, which is why we passed on attending the Model X reveal. Sitting comfortably in my living room watching the stream on my 70-inch HDTV, I sympathized with all those tortured souls crammed together, probably having to stand for 3 hours or more straight, with bad food, and no air conditioning. But if I wasn't glad I didn't attend before the presentation, I was surely happy I hadn't flown out to Freemont after seeing the presentation!

All the things I'd hoped to hear mention of weren't discussed or shown: Auto Pilot (or at least adaptive cruise control)? Cooled front seats? 360-degree cameras for parking, dashcam, and nightvision? Is there a head-up display? Electrochromic tinted windows? Folding 2nd row seats? 2nd row cup holders? How does the driver gets out in a tight spot after his second-row passengers manage to escape? Do the Falcon Wing Door windows open? How was the control screen integrated into the dash? What does the interior look like? What does it cost? What are the options? Will it offer the Ultra High Fidelity Sound System? What wheel sizes will be available? How high is the seating position as compared to other SUVs?

There was just too much left out, and Elon is a very uncomfortable speaker to watch. I love the guy for his innovation, but he really needs someone else with some flare to give these presentations. (Tim Cook at Apple always knows when to hand off to other people at his reveals.)

Glad the Model X is finally here, but for the price it would have been nice to have a least one unexpected dazzle feature. (Yes, the Biohazard Protection is funny and cool, but electrochromic glass and 360-degree cameras would have been super cool!)
 
Where on this graph are we now?

View attachment 96154

I'd say Tesla is climbing the slope between 2nd gen and 3rd generation products.

But that graph ignores the scale of the market shift from gas/diesel to electric.

Tesla is on the slope of elightenment but will have massive growth ahead that isn't shown in that graphic.
 
So, spending R&D resources on Falcon door and mono-post mount 2nd row seats that don't fold are excellent use of capital then?

I do give Tesla credit for not flooding the place with showgirls.
Anything that contradicts our point of view isn't necessarily wrong always (applies over me too). FWD ads to easy access and seats are optimised to increase seating comfort and looks instead of hauling stuff or sleeping in car. It may not work some of us, but that doesn't make it wrong.
 

eloder

Active Member
Mar 12, 2015
1,214
1,427
Ohio, USA
There was just too much left out, and Elon is a very uncomfortable speaker to watch. I love the guy for his innovation, but he really needs someone else with some flare to give these presentations. (Tim Cook at Apple always knows when to hand off to other people at his reveals.)


No thanks, I'd rather have a real engineer speaking than some business guy.
 

AmpedRealtor

Well-Known Member
Jun 30, 2013
6,453
4,225
Phoenix, AZ
Notice how there was complete silence on any form of autopilot. It's not even mentioned on the website. Is the X going to have the autopilot features of the S?

This photo on the Model X web page shows stereoscopic cameras in the windshield and no visible front-mounted radar:

section-exterior-primary-wings-open-front-view.jpg
 

GeekGirls

Kid in Candy Store
Dec 30, 2012
312
93
Seattle
Or, you know, they could have someone who is a better communicator, do the presentation.

It's easy to put lots of weight on polish but in the end all you get is a slick marketing message just like everyone else. What Tesla has going for them is passion and an engineering culture obsessed with detail. Elon communicates that far more effectively than someone with a sheet of talking points ever could because he's telling you what he believes, not just what he wants you to believe.
 
That was how we felt at the "D" reveal event, which is why we passed on attending the Model X reveal. Sitting comfortably in my living room watching the stream on my 70-inch HDTV, I sympathized with all those tortured souls crammed together, probably having to stand for 3 hours or more straight, with bad food, and no air conditioning. But if I wasn't glad I didn't attend before the presentation, I was surely happy I hadn't flown out to Freemont after seeing the presentation!

All the things I'd hoped to hear mention of weren't discussed or shown: Auto Pilot (or at least adaptive cruise control)? Cooled front seats? 360-degree cameras for parking, dashcam, and nightvision? Is there a head-up display? Electrochromic tinted windows? Folding 2nd row seats? 2nd row cup holders? How does the driver gets out in a tight spot after his second-row passengers manage to escape? Do the Falcon Wing Door windows open? How was the control screen integrated into the dash? What does the interior look like? What does it cost? What are the options? Will it offer the Ultra High Fidelity Sound System? What wheel sizes will be available? How high is the seating position as compared to other SUVs?

There was just too much left out, and Elon is a very uncomfortable speaker to watch. I love the guy for his innovation, but he really needs someone else with some flare to give these presentations. (Tim Cook at Apple always knows when to hand off to other people at his reveals.)

Glad the Model X is finally here, but for the price it would have been nice to have a least one unexpected dazzle feature. (Yes, the Biohazard Protection is funny and cool, but electrochromic glass and 360-degree cameras would have been super cool!)
Again, its not a phone that is marginally better than last year and requires huge amount of convincing/marketing to make people buy. Tim Cook (or any other CEO) are not comparable to Elon (my opinion, I maybe a fanboy alright). Elon is much more invested in the technology of cars than these CEO's are. He held the vision, helped in product development instead of being just an manager therefore he is speaking (and I want him to). (My opinion)
 

omarsultan

Active Member
Supporting Member
Jun 22, 2013
4,466
16,613
Northern California
So, spending R&D resources on Falcon door and mono-post mount 2nd row seats that don't fold are excellent use of capital then?

I do give Tesla credit for not flooding the place with showgirls.

Nothing ventured, nothing gained. Rolling out a me-too product is going to do little help the company differentiate in an established segment with entrenched competitors. The falcon wing doors will guarantee a boatload of coverage and immediately help the product stand out from the crowd. After experiencing them live, I am impressed by the engineering and usability and they really do significantly improve ingress/egress. If the buying public bites, they have reset the bar in a way that will be hard for competitors to match.

FWIW, my wife was not a fan of the doors (too ostentatious) and has considered bailing on the X reservation a number of time, but after last night, they are no longer a deal killer for her.
 
Watching the presentation last night, it's difficult to refrain from comparing Elon Musk to Steve Jobs. They're both brilliant, visionary leaders who often knows what the customer needs before the customer does. Jobs was clearly a more polished presenter than Musk. That said, I find Musk's humble, sometimes halting delivery refreshingly honest and endearing. As an observer of Musk's presentation, he seems almost embarrassed to be sharing the spotlight with the vehicles that he is so clearly passionate about.

I'll take last night's presentation over one filled with professional talking heads any day.

And as for the X, I was a bit ho-hum about it when it was nothing more than a single image on the Model X page. The more I see, however, the more I love it. I think the vehicle, as a whole, is amazing, and any perceived shortcomings are trivial in comparison to the stellar accomplishment that Model X version 1.0 represents.
 

AmpedRealtor

Well-Known Member
Jun 30, 2013
6,453
4,225
Phoenix, AZ
I think it looks great and I love the new nose cone. However my biggest disappointment is price and unnecessary features.

My wife's Audi Q7 TDi was $63,000 well equipped, but we paid $55,000 out the door. I really want an emissions free SUV/CUV, but I still can't stomach the $100,000 cost. If I modestly equip a Model S 90D it comes out to $98k so I imagine the X will be out $102k.

In my opinion they need to have a much cheaper option to really compete without all of the unnecessary features. No huge air filters, no automatic front doors, no Falcon doors, no Autopilot, no 0 to 60 in 4 seconds. I tried explaining all of these features to my wife and she was not impressed or interested. Essentially she said, we aren't paying another $50K for something similar to the Q7. I know it's much more than the Q7, but it's a very tough sell. I'm hoping they will still reveal a less expensive version in the next couple of months. Otherwise we will probably end up with on of the new PHEV SUV's (X5, Q7, XC90) over the next year. :(

If they did all of the things you suggest, the car wouldn't be a Tesla.
 

farzyness

Food lover. Entrepreneur. Did I say food lover?
Aug 8, 2013
686
1,848
Earth
I'm willing to bet that a percentage of Tesla's "unwillingness" to deliver a more sophisticated PR event is that, either subconsciously or on purposes, the car is ridiculously supply restrained at its current stage. Not only that, but if the Model S was any indication, once publications like Consumer Reports, Motor Trend, et al have access to review cars, this thing is going to start selling like an absolute monster. Why generate added "buzz" when a) it's going to take a year for the backlog of 20K+ orders to clear and b) you have upcoming press that's going to set this car up to be the greatest thing since sliced bread?

Let's not forget that Tesla gathered thousands upon thousands of reservations basically on a promise of an alpha car that was shown 3 years ago, not unlike the Model S.
 

3mp_kwh

Active Member
Feb 13, 2013
1,145
337
Boston
That was how we felt at the "D" reveal event

I know, right? When I woke up at 11:45 eastern, after accidentally falling asleep, I said "sweet" and logged in.

Maybe it didn't jump out from the slides, but this is the best handling SUV any normal user will find. What I do kinda question is the logic of a presenting front door, if one still has to occasionally bend over and reach the center console, so they can find the seat memory which then allows them to climb in. That part may not be so bad in the X.

If anybody reading got a test drive, are the seat belts just as high on the B-pillar as the MS? Adjustable?

Great car. Like the nose cone. It's where it should be minimalist, and follow function in my opinion.
 
+1 Couldn't agree more. What scares me is that the same people that created the event last night, also have a hand in designing a very sophisticated piece of machinery. It was an embarrassment and will be the last Tesla event I attend. My reservation is in the 16,000 range, and I'm betting I won't be configuring until 2017.
I exchanged a few questioning observations with people trying to remain polite as we all endured the less than pleasant experience of beingl pushed around as if in a Russian techno nightclub, but it certainly couldn't have been planned, or planned to be so unpleasant.
I wouldn't want to tar the product marketing people with the event marketing failures.
Hopefully the feedback will reach the decision-makers for next time.
That's probably what TSLA investors did today, too, feedback to the decision makers: buy on the rumor, sell on the news. The news being that Tesla is a long way from their Model 3, the Model X is decontented on its top-line feature promises (autopilot) has a less than stellar 250 mile range, so it's a town car, not a tourer, while cuts its market opportunity in half, and the company has no other products in the pipeline in terms of revenue. So now it's down to quality of execution, which they do well, so the question of scalability comes to the fore.
I imagine we'll soon see a Model X 110D or something with 300+ range. Then TSLA will hiccup a billion in market cap. Then autopilot goes live (which it needs to, very soon, because several car makers have product coming to market in 2016) and TSLA will go up again.
Personally, my reservation is under 500, so I'm optimistic I'll very soon be paying $100K+ for my opportunity to contribute to the field beta cycle. : )
Aside from all the apparently missing content, my first feedback will be to extinguish all the bongs and chimes.
 

AmpedRealtor

Well-Known Member
Jun 30, 2013
6,453
4,225
Phoenix, AZ
I absolutely agree. When I read some of the comments in this thread, I just couldn't resist but to finally register an account and post my thoughts. First thing I was gonna point out is that Tesla is now a 30 Billion+ company and they should act like one. They can no longer act like a garage startup working on a Linux distribution that people download for free. They are building $100,000 cars and at that price range people have expectations.

Or... maybe they're not a $30B+ company and their stock is just way overvalued. Clearly their market valuation has far exceeded Tesla's ability to satisfy certain people's expectations.
 
Total +1, my kids love stopping and help me plug in the car. It's a 20-30 minute stop every 150-200 miles or so. Not a big deal at all.

I don't think it will be as hard as you are thinking. We travel quite a bit in our Model S- Kids and dog appreciate the charging stops. They get well spaced potty and munch breaks; legs get stretched and they are refreshed for the next leg. "Are we there yet?" complaints replaced with "Are we stopping at the next supercharger or skipping..."
 

AmpedRealtor

Well-Known Member
Jun 30, 2013
6,453
4,225
Phoenix, AZ
Ok let's have Tesla start acting like that. Let's have them lie about emissions, have sticky pedals, and while we're at it, have the make ignition switches that fail and kill people.

You forgot one... have them overstate the horsepower specifications of their flagship car. Too soon? lol

- - - Updated - - -

Food was Terrible!! Undercooked and dangerous IMO. Too much alcohol with too little food for the crowd.

Elon was his normal self, and late, was supposed to start at 8, almost an hour late, but expected I guess.

Expected more with autopilot progress, mirrors transition to cameras, folding seat options. colors available, charging options.

stockholders expected more also. Down this am.

Now the stock is up, so investors must have suddenly lowered their expectations? LOL
 
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