That show seems really interesting... watched a few clips. Its as if they purposely don't tie their load downs down or over tighten it to break things, I presume if they didn't do it and the shipment arrived clean and unscathed nobody would watch and who'd pay for the camera crew!?
I used u-Ship twice, the 1st time was a fantastic experience. Had a full size truck bed hauled from Montana to Santa Cruz California. The guy also went 200 miles out of his way to pick up a matching tailgate for me and barely charged me, which I tipped him well for that gesture. He flipped my fullsize truck bed ontop of his ford dually truck bed. Worked really well. The only shipping war scene that would have been show-worthy was that he had all 6 of his tires slashed as he slepted in a Motel. They caught the culprits, 14 year old kids. The guy was a retired truck driver and took pride in his loads. I believe he had a team of 6 drivers across the country working u-Ship.
The second one I had 2 water jet propelled kayaks picked up in Florida to be brought out to Cali. This wasn't as good, most likely a shipping war episode. The guy was hauling a fiberglass boat as well. He just dumped my kayaks, which also were fiberglass, inside the bow of this open bow boat. The kayaks weighed 100+ lbs each. Well when they arrived, they were cracked, nicked, scuffed and the boat the same since everything was bashing and moving around. This guy didn't take pride in his load, he could have padded the kayaks and saved lots of damage by 5-10mins of extra time. Possibly that one will be on shipping wars some day...