Better in what way? Tire Rack has tested thousands of tires and Tire Rack's customers have reviewed the tires.
Tire manufacturers design tires to maximize certain performance parameters, sometimes at odds with other performance characteristics. The trick is to come up with a tire tread compound and tread design that performs very well, even performing excellently in the performance areas that buyers consider most important. I.e. one tire might have better grip on dry pavement versus wet pavement but be quieter or noisier than a different tire design.
The performance areas that Tire Rack scores include: Wet Performance, Dry Performance, Winter / Snow Performance, Comfort Performance, Treadwear Performance. Each major category breaks down into sub categories, i.e. Winter / Snow Performance includes light snow traction, deep snow traction, ice traction. Only you know the type of winter road conditions you are likely to encounter.
In the Snow and Ice driving category, arguably the most important performance category for a winter tire, the scores are all very good to excellent (on a scale of 1 to 10.)
At one time Blizzak tires may have been rated higher than other winter tires. Over time tire manufacturers have updated their designs and use newer rubber compounds so that today's tires are better than the tires of even a few years ago.
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