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So the Ford Mustang Mach-E launch... do people know the running costs?

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that they can book the supercharging costs as a loss for the company which is much more efficient---but at what point does a company have to develop a yearly profit before it is bankrupt?
How long can a company book advertising costs at a loss for a car that doesn't sell? Supercharging is in the company accounts as a marketing expense.
 
I did see it in the middle of December 2019. It was charging at a CSS charger near the Austrian border at 13/12/19 14:30. Reason I know the time is that I took a picture of the chargers about 10min before the car rocked up. But I was too perplexed to take a picture when the car arrived!
Very bulking looking and small interior does not describe the Mach E.