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Strange GM volt commercial

Discussion in 'Video' started by TEG, Oct 11, 2007.

  1. TEG

    TEG TMC Moderator

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    #1 TEG, Oct 11, 2007
    Last edited by a moderator: Mar 13, 2016
     
  2. danny

    danny Administrator

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    Tesla should respond with an ad where the guy goes, "it can go 245 miles fully on electricity!".
    Point being the guy seems so proud of that as he says the volt can go 40 miles on electricity yet that number seems tiny compared to the tesla that tesla could easily make an ad making that one look silly.
     
  3. tonybelding

    tonybelding Active Member

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    And GM's own EV1 could do 140 miles on its battery.

    However. . .

    I think GM management truly believe the public won't accept a car that can't go 300 miles without stopping, then refuel in 10 minutes and go another 300 miles. It's not a question of need, it's about what we're all used to. And that's something the Volt should be able to do, whereas a Tesla Roadster cannot.
     
  4. TEG

    TEG TMC Moderator

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    It is unfortunately a mixed message they are trying to present.

    (Perhaps a tad analogous to the "Tesla is not a Lotus" situation)

    GM wants people to think of the Volt as an EV, not a Hybrid.

    If they advertise the full range (including running down the fuel tank) then they admit it is a hybrid.

    If they advertise the EV only range (40 miles) to suggest you could just plug in frequently to avoid ever using the gas motor, then it ends up sounding like a very pathetic EV.

    Their marketing department probably needs to get more creative, or else this is just the makings of another FUD machine, EV1 type experience. (We built something but don't really want to sell it).
     
  5. tonybelding

    tonybelding Active Member

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    I still have a big problem with GM trying to redefine "electric car" to include something that fills up at a gas station.
     
  6. Takumi

    Takumi Member

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    Uhmm... why does it hum when it's stopped?
     
  7. Cobos

    Cobos S60 owner since 2013

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    It's that electric thingmagig .... ac fan I think it's called :)

    Seriously I agree that 40miles on electric alone is so little that they should get more creative than that? What's wrong with talking about the electric engines insane torque at 0 rpm... that should interest potential buyers shouldn't it?

    Cobos
     
  8. Takumi

    Takumi Member

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    I don't think John Q. Public knows what torque means unless it's in terms of 0-60 mph, horsepower or any other marketing terms.

    And 8 to 8.5 seconds doesn't sound that thrilling...

    Besides, why would they need to say any of that when they're not even building it? If they can keep it in concept form, then they can say anything they want that concept's capabilities are.
     
  9. TEG

    TEG TMC Moderator

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    #9 TEG, Feb 24, 2008
    Last edited by a moderator: Mar 13, 2016
    My lack of interest in the Volt continues:
     
  10. Tesla2Go

    Tesla2Go Member

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    That's not a real commercial is it?

    They try so hard.....
     
  11. insndrvr

    insndrvr Member

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    I am really curious to see how cars like this will be 5 year later if the owner doesn't go more than 40 miles very often and the gas engine doesn't get a chance to run and heat up. I know one of the worst things for gas engines is to never run, or only run for short intervals.
     
  12. TEG

    TEG TMC Moderator

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    I mentioned that concern a while back.
    It would be easy enough for them to change car firmware to just start up the ICE every so often just to keep the fluids happy.

    Or you bring in the car for your regular maintenance (e.g.: what would normally be a 5K oil change), and all they do is run the ICE for a few minutes then send you on your way. Actually oil and gasoline do break down after a while so they would probably want to replace them if the ICE hadn't been run in all that time.
     

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