The Tesla name is clearly displayed. They look cool. The styling is better than those of alternative chargers. They occupy premium parking locations close to buildings/facilities. They're very visible to passing pedestrians walking to and from the lot. Great location for "Supercharger Theater" where the public can gather round and watch those whacky EV drivers stick rude notices onto ICEies, and argue over charging order. I predict a youtube channel. My point is that as Tesla works hard to dismantle arguments against EVs the perceived attitude of owners will become a greater focus. Will Tesla drivers get a reputation as the BMW drivers of the EV world?