bonnie
I play a nice person on twitter.
Since the launch of the MS, Tesla had been touting the SpC network without limitations. Tesla has been gathering steam as they have been putting out more and more MS on the road. With their success, they are now facing the same issues that other encounter. With that success, Tesla is now attempting to change course, and they're finding the larger the 'ship', the harder to change speed and direction. SpC usage will always be a problem, both due to location, congestion, and down time. As more Tesla's hit the road, the inherent limitations of charging will become more appatent and rerstrictive. Perhaps Tesla is trying to influence as many as they can with the letter, or maybe they'll be satisfied if even a few owners decrease SpC use. Putting high power into a battery pack has some clear limitations, even though this has been improving (increasing) over time. Even though the time required has decreased, it's unlikely to ever be on par with filling an ICE gas tank. While I never say never, it's pretty unlikely that the Tesla SpC network will ever expand to be as prevalent as gas stations. So, Tesla is trying for a course correction.
Approach 1 was to send out the letters.
Approach 2 is the MyTesla profile
Approach 3 just came in to my email account, an announcement that the SpC in Seaside just opened. Note the distinct message in the announcement.
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They might not be stating you can not use a SpC whenever you want, but they are now repetitively putting out the same new message.... Superchargers = long distance travel.
Scotty
I don't have a Model S (just a Roadster), cannot use Supercharging, and I received the Seaside announcement, too. It was just a PR blurb. Hard to read anything more into it than that.
As far as repeating the message about long distance travel, it's not a 'new message' as you state. That message was originally given at the Supercharger launch event (Sept 12, 2012) and has been repeated since. The fact that so many people didn't really grok that is VERY good reason to repeat it and repeat it and repeat it.
To say that it is a new message is just flat out wrong. (Sorry. I can see how you'd believe that after reading some of the other posts.)
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