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Tesla - 2014 Year in Review

Discussion in 'Tesla Motors' started by Cattledog, Jan 3, 2015.

  1. Cattledog

    Cattledog Active Member

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    #1 Cattledog, Jan 3, 2015
    Last edited: Jan 3, 2015
    2014 has been an awesome year for Tesla. It’s instructive to take a look back at what was accomplished and started in 2014 that sets the company up for a remarkable future. Sure, Model X was delayed and the rear passenger door handle on my Model S sticks sometimes, but those are the trees and pine needles within a pretty robust forest. Here’s what Tesla gave us in 2014 (whic=h makes me feel good about 2015 and TSLA):

    Manufacturing
    Gigafactory – Site selected, construction started, hiring ongoing. Doubles world LiOn capacity.
    Fremont Upgrade – Plant expansion in anticipation of Model X and increased Model S orders, new paint line, lots of new Kuka robots, etc.
    Lathrop – Facility acquired, undergoing renovations to augment manufacturing capabilities.
    Tilburg – Continue to upgrade and refine assembly and shipping process to Europe.

    Existing Vehicle/Model Improvements
    Software
    6.0 – Navigation, Calendar, Power Management, Suspension and other improvements.
    Various 5.XX upgrades – Continual addition and refinement of features.
    Autopilot Suite – Not yet activated, anticipated 2015, displayed at October reveal, arguably world's most advanced suite of autopilot tools.
    Hardware
    Autopilot Systems – Extra camera, radar, ultrasonic sensors
    Roadster 3.0 – Upgraded battery, aerodynamics, and decreased rolling resistance = 400 miles
    RHD Vehicles Released – UK, Australia, and Japan saw RHD deliveries
    Titanium Underbody Shield and Aluminum Deflector Plates – Addressed proactively
    Charging Adapters Replaced – NEMA 14-50 adapter glitches addressed proactively
    Dozens of Small Improvements - Ongoing refinement and improvement in manufacturing. Examples include new vanity mirrors, bezel, etc.

    New Vehicle/Model Developments
    Model X – Alphas and Betas reportedly produced, launch in Q3-2015. Reveal soon (please).
    Model S ‘D’ – Revealed in October, started shipping in December. Crazy great upgrade.
    Model 3 – Working on design, no prototype reveal news shared.

    Infrastructure
    Stores/Service Centers – Dozens opened in North America, Europe, China, Japan and Australia.
    Supercharger Network
    More than 300 worldwide, exiting 2014 at an opening rate of >1/day. Essentially tripled in 2014.
    Coast to coast connection, Canada started.
    European expansion proceeding aggressively.
    China expansion proceeding aggressively.
    Battery Swap – Initiated on a trial basis at Harris Ranch supercharger.

    Customer Service
    Leasing Program – Ugraded and expanded.
    Infinite Mile Warranty – Drive unit included in warranty for battery pack.
    China Sales and Service Opens – Aggressive expansion into Tesla’s likely largest/2[SUP]nd[/SUP] market.
    Retail – Expanded design brand offerings for clothing, leather goods, car accessories.
    100s of Test Drive Events – Still bringing Model S to the masses.

    Accolades/Milestones/Mileposts
    Car & Driver 10 Best
    Consumer Reports Most Loved Car
    1 Billion Kilometers Driven
    European 5-star safety rating
    1600+ Job Postings
    Veterans Hiring Efforts

    I'm sure I missed a bunch. Please add. Happy new (and old) year!
     
  2. Krugerrand

    Krugerrand Active Member

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    Tesla also bought land across from the factory that held the old UAW union hall. The building is 16,000+ square feet. Don't recall how big the lot is.
     
  3. wart

    wart Member

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    Great recap Cattledog, thanks for helping us keep things in perspective.

    One nit - isn't Hong Kong also a right hand drive market?
     

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