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Tesla and Australian Car Sales

Discussion in 'Australia & New Zealand' started by Higgy, Feb 28, 2015.

  1. Higgy

    Higgy Member

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    #1 Higgy, Feb 28, 2015
    Last edited: Feb 28, 2015
    Just noticed this at http://www.caradvice.com.au/328305/new-car-sales-figures-2014-total/

    They don't have Tesla - I assume because the figures are derived from self-reporting to the Federal Chamber of Automotive Industries by its members. Here is the original http://www.fcai.com.au/news/news/all/all/379/2014-new-car-sales-results but you have to pay for detailed data which obviously some news outlets do. I guess that there were around 180 Teslas delivered up to late January.

    Given the investment by Tesla they must be targeting well over 1,000 cars this year. – it will be interesting to see if sales of other luxury cars are impacted.

    Tesla should outsell the BMW 5 and the 7 series put together, Jaguar and the MB S class. It would also be the clear leader in the Large Car above $100k where the total segment was only 1072 cars in 2014.

    2014 Car Sales


    Large Car – above $70,000 – Segment Winners:

    1. Mercedes-Benz E-class (1,570 – 32.7%)
    2. BMW 5 Series (882 – 18.4%)
    3. Jaguar XF (846 – 17.6%)
    TOTAL (DERIVED) 4,801

    Upper Large Car Segment Winners:

    1. Chrysler 300 (1,580 – 56.4%)
    2. Holden Caprice (1,218 – 43.5%)
    TOTAL DERIVED 2,801

    Upper Large Car – above $100,000 – Segment Winners:

    1. Mercedes-Benz S-Class (326 – 30.4%)
    2. Maserati Sedan (302 – 28.2%)
    3. BMW 7 Series (127 – 11.9%)
    TOTAL DERIVED 1072


    Sports – above $80,000 – Segment Winners:

    1. BMW 4 Series Coupe/Convertible (2,201 – 28.7%)
    2. Mercedes-Benz C-class Coupe (1,851 – 24.1%)
    3. Mercedes-Benz E-class Coupe/Convertible (1,239 – 16.1%)
    TOTAL DERIVED 7,669

    Supercars (200k+) Segment Winners:

    1. Porsche 911 (366 – 27.7%)
    2. BMW 6 Series (252 – 19.1%)
    3. Ferrari Coupe/Conv (113 – 8.6%)
    TOTAL DERIVED 1321


    Also from the Caradvice.com article the smaller marques (not models) in the luxury / sports bracket follow – Tesla should outsell Jaguar.

    Jaguar 1,167
    Infiniti 441
    Maserati 401
    Bentley 135
    Ferrari 113
    Aston Martin 107
    Lotus 61
    Rolls-Royce 39
    Lamborghini 27
    McLaren 26
    Morgan 16
    Caterham 3 ​

    Cheers (I got bored working...)
    Higgy






     
  2. timpoo

    timpoo Member

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    Higgy not sure if they will sell more than 1000 cars this year? That means they would need to sell close to 100 every month, which means 3 a day. Do you think that's possible?

    I mean, I certainly hope it is...but given the initial rollout sales are over and the P85D upgrade cycle is over, I'm not sure if they are going to hit 1000 this year?
     
  3. Higgy

    Higgy Member

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    Maybe - I guess time will tell...I would hope sales escalate as the story spreads and now they have teams on the ground and are building display centres and SC stations.
     
  4. heosat

    heosat Member

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    I think they will easily do 3 a day here. At Sydney they seem to be delivering 2-3 a day at the moment and they are always booked full for test drives.
     
  5. timpoo

    timpoo Member

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    I definitely hope you're right!
     
  6. meloccom

    meloccom Moderator Aus/NZ

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    Some interesting albeit limited data is NSW registration statistics available here. RMS Registration Statistics
    Passenger vehicles With the motive power of Electric were
    June 30 2014 - 362
    September 30 2014 - 369, so 7 Leafs sold or 6 Leafs and 1 Model S demonstrator
    December 31 2104 - 456, which is an additional 87. Subtract 7 Leafs and that's 80 Model S And BMW i3s.
    Have they started to deliver i3s yet?
     
  7. timpoo

    timpoo Member

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    Yep i3 deliveries started in october I believe.
     
  8. raynewman

    raynewman Member

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    If you go down that page a bit to:

    5. Manufacturer by vehicle type - registered vehicles as at (date)

    and select 2014:q4, against Tesla you see 65 (for the quarter in NSW).
     
  9. Higgy

    Higgy Member

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    Now if I could only find out the Victorian registration figures....I estimate that some 180 cars were brought in up to Dec/Jan. That leaves around 115, some would be NSW registrations in Jan - most would be for the other states.
     
  10. Gabz

    Gabz Member

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    yes but what are the 72 hydrogen vehicles ? didn't think there where any in Australia
     
  11. Higgy

    Higgy Member

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    The off-road one's obviously are Blimps...
     
  12. brewster

    brewster Member

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    Has Tesla data been pulled or am I looking in the wrong spot?
     
  13. baillies

    baillies Member

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    Not sure which link you are checking. Under http://www.rms.nsw.gov.au/cgi-bin/index.cgi?fuseaction=statstables.show&cat=Registration you can see 5. Manufacturer by vehicle type - registered vehicles as at (date) and for 2014:Q4 telsa has 65 and now under 2015:Q5 tesla has 119.

    More info under my post here http://www.teslamotorsclub.com/showthread.php/2355-Tesla-in-Australia?p=993051#post993051,
     
  14. DITB

    DITB Charged.hk co-founder

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    Hong Kong Model S deliveries started in July 2014. Although Tesla Motors sales figures are attempted to be kept in the dark, we are quite certain that there are more than 1,000 Model S on the streets of Hong Kong already, even since not long after New Year.

    Good luck for the expansion into Australia.

    You have good room for large cars like the Model S on roads and parking lots, while that's a bit of an issue in Hong Kong. On the other hand - we don't have to deal with long driving distances as a "long trip" in Hong Kong is less than 100 km!
     

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