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Tesla and MYER

Discussion in 'Australia & New Zealand' started by Tozla, Feb 19, 2017.

  1. Tozla

    Tozla Member

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    Melbourne, Australia
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    Tesla now have space in MYER in Melbourne. Anyone been there to take a look? I wonder whether this will be a successful partnership. I imagine that a Tesla "store" will have the same touch and play lure as the Apple stores seem to have, especially with the Falcon Wing Doors on display.
     
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  2. diesel

    diesel Member

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    Dec 29, 2016
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    Australia
    Smart approach - a great way for the average shopper to be exposed to the Tesla brand without going out of their way.
     
  3. Tozla

    Tozla Member

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    Feb 15, 2017
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    136
    Location:
    Melbourne, Australia
    I agree. I'd like to see them sponsor an Aussie sports team too. It could be an advantageous partnership with the sport team promoting going "green" to a wider audience. I understand that perhaps the "unwashed masses" might not be the target audience but wider brand awareness can't hurt.
     

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