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Tesla Motors Paid advertising

Discussion in 'Tesla Motors' started by vfx, Jan 11, 2010.

  1. vfx

    vfx Well-Known Member

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    Tesla has been ramping up with actual paid advertising as opposed to only relying on the free marketing that comes with such a game changer.

    In the LA store there are two LA lifestyle magazines magazines on the counter where that store sprung for full page ads for the car and Store. I keep forgetting to write down the names of them for posterity.

    This page was the first time I notices that Tesla Motors had a paid Google Ad The Ultimate Driving Distraction: Electric Cars

    imgad?id=CNbUzu-n27zMJRCsAhjvATIIVjbqQNvju40.jpg

    This URL image link will probably disappear pretty quick so if anyone knows how to archive this picture here on TMC ...
     
  2. johnr

    johnr Member

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    Reuploaded to imageshack:
    [​IMG]
     
  3. mpt

    mpt Electrics are back

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    When you post, add the image as an attachment.
     
  4. TEG

    TEG TMC Moderator

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    #4 TEG, Jan 11, 2010
    Last edited by a moderator: Mar 13, 2016
  5. Joseph

    Joseph Member

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    I just saw the same ad today. I too was equally shocked to see a Tesla ad. WSJ is probably a good target audience....
     
  6. vfx

    vfx Well-Known Member

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    Cracked me up to see the ad on The Truth About Cars !
     
  7. herbvdh

    herbvdh Member

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    I saw this ad yesterday on a website and laughed because the store was in California. I was just reading an article on the auto channel website and I saw an ad for the local New York store. I have been consciously watching all my driving and realized that a 160 mile range Model S will work fine for me.
     
  8. vfx

    vfx Well-Known Member

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    #8 vfx, Feb 10, 2010
    Last edited: Feb 10, 2010
    Came up on my mail page.

    How did it know I had an interest in tesla:wink:

    edit to add:
    Turns out it changes store locations when it comes up. Don't know if it's random or "knows" which to use. Neither of these are near me in LA.
     

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  9. mpt

    mpt Electrics are back

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    Did you know that google ads follow you? By that, I mean that if I'm advertising say Apples and you mention that you like fruit, you'll see my ad on grocery, banking and the TMC sites; google will hit you three or more times rather than hiting three people once. The theory being that you get confused and assume every except you is eating apples and that you need them now.
     
  10. vfx

    vfx Well-Known Member

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    Yeah, I think it's pretty cool for both advertiser and consumer. It's funny when the ads come up even if you say you hate apples too!
     
  11. DrTaras

    DrTaras R254->R725->S1364-->X769

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    Wasn't I posting "Faster than a Ferrari, Greener than a Prius" about 3 years ago? I liked that both cars started with 'F' as I thought it was more symetrical, but I guess that since Elon prefers Porsche... well you know! :eek:
     
  12. vfx

    vfx Well-Known Member

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    ???

    It seems from reports that Porsche is taking the biggest hit. Owners who bought Roadsters let the German machines gather dust.

    Personal experience has show me the face of Porsche owners in test rides.
    It starts out as shock, which goes into disbelief and denial, then a tiny shaking of the head in realization. When they get out they just stare back at the car, silent. I don't see the EV grin as much with them. But I guess when your whole world crashes around you, you have other thinks on your mind.
     
  13. ChargeIt!

    ChargeIt! Member

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    :biggrin: !!!
     
  14. vfx

    vfx Well-Known Member

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    :smile:

    Sometimes if the denial phase is going on too long I have to nudge them into head shaking. My favorite line is a well timed, "And this is One Point Oh..."
     
  15. ryanjm

    ryanjm Tesla Podcast Host

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    This ad in the San Francisco International Airport (terminal 3) caught my eye while I was traveling a couple weeks ago.

    iPhonepix419.jpg
     
  16. dpeilow

    dpeilow Moderator

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  17. vfx

    vfx Well-Known Member

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    Random bits:

    Agency is OdoPod in SF

    OdoPod owned by Nurun in Canada.
     
  18. smorgasbord

    smorgasbord Active Member

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    Unfortunately, it's not faster than a Ferrari - it's quicker than a Ferrari. The Ferrari's top speed easily tops the Roadster's, even if the Roadster gets to 60MPH more quickly.

    I don't know any good "Q" cars to be quicker than, though.
     
  19. vfx

    vfx Well-Known Member

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  20. vfx

    vfx Well-Known Member

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    This might also be well placed in the Stores thread.

    http://www.odopod.com/work/tesla-retail-experience/



     

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