Pity it's in the seedy part of Canberra. The graffiti in the photo isn't a good sign. And it's a hundred metres from both of the panhandler pedestrian crossings on Petrie and Scotts between the different sections of The Canberra Centre.
If they wanted to be truly subversive, they'd have rented the shopfronts between Global Cafe and the Murrays Coaches terminal in the Jolimont/Novotel building. Folks could contemplate buying a Tesla while waiting for the bus to Sydney to board. Or, better yet, after disembarking a 3.5 hour bus trip from Sydney.