Most people want to test drive a vehicle before purchase. It’s a major investment. The lack of test-drive availability will turn away most non-tesla/EV enthusiast prospects. Tesla should do the following:
- On their website, allow Tesla owners to register to volunteer to be a “Test-drive Volunteer.”
- Need to own a current Tesla
- Need to be the registered owner of the vehicle
- Need to be over 25yrs old
- Need Proof of insurance
- Waiver signature
- Define test-drive availability times
- Place a “Test Drive a <Tesla model>“ button on the model’s product page of the Tesla website.
- Upon pressing the button, request the postal code of the requester and direct them to a list of “Test-drive Locations” in their area. This will be a list of all pre-qualified Tesla owner test-drive volunteers’ locations and associated Tesla vehicles. A list item would include:
- Location (just town/city, state)
- Vehicle Model and Year
- Test-drive Experience Reviews (from previous participants)
- Reviewer Comments
- Availability times
- Contact form (no personal info)
- Name
- Interested Tesla Model
- Requester Comments
- Upon submitting the contact form, a formatted email would be sent to the “Test-drive Volunteer”:
- Subject: “You have Received a Request for a Tesla Test-Drive”
- Body: form data
- The volunteer and requester then communicate schedules/meeting place, etc (this part could use an online scheduling tool such as teamup.com)
- Upon the completion of a test drive, the volunteer directs the requester to give a review of the experience and provides a “test-driver number”
- If the requester purchases a Tesla, there is an option to enter the “test-driver number” during the purchase process so that the volunteer can get some “loot” of their choice (ie: free super-charging, rims, wall charger, etc)