I think #3 incentivises sales. Bitcoin holders all believe it will increase in value over time. So why not pull the trigger when it drops, buy it now! Might even be a form of hedge to even out demand spikes when things don't look so rosey. Maybe a stretch, but... I like it. Progressive posturing for the future. Its the brand.Excellent comment. It is #3 that concerns me from a business point of view.