For raw data geeks, the EU demand metrics to watch over the spring is this community-maintained spreadsheet:
In particular on the "Orders per country" sheet, the last column is very helpfully listing "Market penetration", which shows how much upwards potential there is still for Tesla. For Norway and Switzerland there's 935 and 171 Model 3 orders per 1 million citizens - market penetration is reasonably high.
The two biggest markets: Germany and France have a market penetration of 38 and 18 Model 3 orders per 1 million citizens, which is very low, and which I'm sure will increase over the spring as the weather is getting better and more test-drives are available.
German customers for example do not like to buy new cars in the winter unless they are offered at steep discounts. Winter brings a higher risk of fender-bender accidents with your shiny new car in dense urban traffic, and there's also all the winter slush you'll bring in to the new carpet and the car will be dirty all day as well. When the roads start drying up in March-May is when new car sales are ticking up.
The data is reasonably reliable, because it only depends on the serially increasing invoice number the EU mandates. So the largest invoice number reported (as long as it's not an outlier) should be a good lower limit for number of outstanding orders. (Assuming low order cancellation rates.)
Another interesting information ASP is about $74k (includes VAT). 84% P model and 73% EAP.
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