2daMoon
Mostly Harmless
WSJ - 13 minutes ago: WSJ News Exclusive | About 150 U.S. Cadillac Dealers to Exit Brand, Rather Than Sell Electric Cars.
Excerpt:
About 150 General Motors Co. dealers have decided to part ways with Cadillac, rather than invest in costly upgrades required to sell electric cars, according to people familiar with the plans, indicating some retailers are skeptical about making the pivot to battery-powered vehicles.
GM recently gave Cadillac dealers a choice: Accept a buyout offer to exit the brand or spend roughly $200,000 on dealership upgrades -- including charging stations and repair tools -- to get their stores ready to sell electric vehicles, these people said.
The buyout offers ranged from around $300,000 to more than $1 million, the people familiar with the effort added. About 17% of Cadillac's 880 U.S. dealerships agreed to take the offer to end their franchise agreements for the luxury brand, these people said.
GM may just be crazy like a fox. Imagine how, next, it will be the same requirement for keeping a Chevrolet sign at the dealership location? This may be part of a strategy to rid themselves of a significant portion of the ponderous dealer network by getting the dealers to choose to bail.
Brilliant! Then, they can move to an online sales model that is tied to their resulting dealer/service/charging network that starts to look a lot like Tesla's business plan. Only, GM already has the locations staked out, even if owned by third parties.