Because everything that is of interest is posted by Elon under his personal account.
Just in the past few days: AI Day #2, new litigation department, new currency supported by Tesla shop…
Even this the tweet below was posted by Elon and reposted by the company. Makes zero sense, especially after
Elon posted this.
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You say the media chooses to ignore @tesla's account but I (investor) could perfectly ignore @tesla since @elonmusk tweets everything. Take the "AI Day #2 annoucement: if posted by @tesla, it would have the exact same effect as @tesla RTing @elonmusk – except that @tesla would gain more exposure (and followers) for the benefit of the company's mission.
Do you believe Elon and his memes needs more exposure in the media? Tesla definitely needs more people interested in the mission and their products though. Unless we aren't investors but fans of a media personality…
This makes no sense. You say Tesla should not a voice because Elon has the megaphone and everything he says would be confused with Tesla-the-company. So maybe start giving @tesla a voice, then? I would not care about Elon tweeting Tesla's stuff if he did not enjoy messing with his political opponents.
Of course people would continue jumping on his personal comments but I and everyone else could follow @tesla and not be have to bear Elon's lame jokes, memes and rants. Of course the media is to blame for this stupid game but Elon does not even try to change it. He loves it, all the more if it make some people hate him in return.