I won’t clutter this post with too many charts, but I see almost identical trends for most individual EV models across all brands I checked, including:
- Tesla S3XY models
- Cybertruck
- Kia EV6
- Audi E-Tron
- Hyundai Kona EV
- Hyundai Ioniq
- Nissan Leaf
Notable exceptions: Porsche Taycan, Jaguar I-Pace, and Mercedes EQS interest seems to be unaffected by fuel prices, and the only spike for Volvo Polestar 2 was the week after the Superbowl. These are luxury vehicles selling mainly to customers who don’t care much about value per dollar, so that makes sense.
I left out Mach-E and Bolt because the trend for them is probably mixed up with the major recall news.
Searches for “Tesla” remain elevated compared to February and earlier, but not much of a recent spike. However I think this search is less informative about demand and curiosity because it’s related not only to the cars, but also the stock, Elon Musk, recalls, Nikola Tesla, Tesla coils, Tesla the rock band, and any other Tesla topics. The chart below is zoomed out to the last five years and it shows “Tesla” interest has very high variance, which means short term spikes are likely not statistically significant anyway, but the long-term trend shows general interest is double what it was in 2017.