China demand concerns persist.
The reason they are concerns is because there is a recent dip in sales, and some suggestion of excess inventory.
But generally Chinese sales numbers for 2022 are good.
I don't think most Chinese buyers have decided the prefer a BYD to a Tesla.
Some have perhaps decided that a cheaper BYD best suits their needs now.
I also don't think many Chinese buyers have decided they prefer a BYD PHEV to an EV.
With PHEV subsides ending, those want a PHEV might be buying now.
EVs subsides were originally supposed to end at the end of this year, and are now apparently continuing in some form into 2023.
I definitely don't think most Chinese buyers have decided that they prefer an ICE to an EV, or that the Chinese government has reversed it's policy on promoting EVs and ending the dependency on imported foreign oil.
Some Chinese people may have decided that the prefer a pure all Chinese EV to a Tesla. Promoting a person of Chinese origin to a senior position in Tesla might help there. Tesla may seem more Chinese than most other foreign owned brands.
There is FUD in the Chinese media about Tesla quality issues, but I have no reason to believe the average Chinese buyer is less happy with their car than the average buyer anywhere else. With a lot of Teslas on the road in China, many people will know someone who owns a Tesla, and will get the true story.
I do think ending the scalping and stockpiling of reservations for profit may have evaporated some "artificial demand" and that that "artificial demand" pocket may have resulted in an over allocation of inventory for the Chinese market.
Do think that cancelling the fake reservations, ending the wave and high volume production may have allowed Tesla to work through genuine reservations fast, removing wait times, and possibly leading to an over allocation of inventory.
We don't know the reason for the factory shutdowns, but workers at Shanghai have worked through many previous holiday periods, with many workers unable to work due to covid, some workers may have done extra shifts.
What we do know is, that when Shanghai is running a wrap speed, it exceeds expectations and can rapidly catch up for any downtime.
We can safely rule out anything Elon is doing with Twitter impacting Chinese demand. Discounts in the US and EU also seem to have generated sufficient demand.
As well as an build up of Chinese inventory, there may be a shortage of ships to take cars overseas. That is likely to be a temporary problem, perhaps there is no quick fix.
We don't know who is selling shares, or why they are selling, or if that selling has anything to do with perceptions around Chinese demand.
While it would be good if Tesla could clarify the situation and ease concerns, there may not be an simple easy to understand quick explanation which everyone believes. Even if Tesla is 100% honest and accurate, they might not be believed.
The alternative is to let the P&D numbers do the talking, and hope that they speak loud enough, Then give full context and a detailed explanation if possible in the earnings call.
If Model 3 Highland is part of the solution in China and elsewhere, that will be well received, but it can not be announced too early, as that may Osborne current Model 3 sales.