You know, I am glad you said that. There is alot of ignorance out there, so I am glad I can clear some of it up. Vossen's Forged monoblocks fall right in line with the pricing for forged monoblocks from HRE and ADV.1. These are high end products that are not meant for those who are looking to buy budget wheels. As for their private label manufacturer, you can check them out in this link
Engineering - Vossen Wheels . Don't forget Vossen also offers Flow-Forged wheels that start around $2k a set only. So they do have affordable entry level wheels.
We believe if you saw the wheel in person you could appreciate the price. We sell HRE Wheels as well. The quality is top notch and Vossen is no slouch in terms of a manufacturer. In fact they are probably the most well branded wheel manufacturer in recent days in this industry. They are well respected among the OEM Manufacturers that Lexus shares their projects with them and partnered with Vossen at the SEMA Show. If you are interested Vossen does have forge lines that are in the $4-$5k range as well. The HC series is a more premium line of their forged wheels so the price is in line with any premium wheel brand.