Just a fun thread while we wait for the reveal in March and eventual release...
What does everyone think of the possibility that Tesla might sell the most base Model 3 at, or very near, cost to manufacture?
Here's my line of thinking:
- They obviously have quite a bit of cost to shave to make a $35k, 200 mile range car that lives up to the Tesla name. I dont think they are going to sacrifice anything major in quality to get there.
- I think its a very safe bet that most cars will get optioned up, some quite a bit.
- Auto Pilot and Super Charging alone could easily add $3,500 - $4,000 to the price right off the bat and are essentially "free" to Tesla to "turn on." Even if Super Charging is free, Auto Pilot definitely wont be.
- Battery upgrade and Dual motor easily add another $10-15k. Performance engine and you're up another $5-10k.
- Cost to manufacture the battery will decrease over time, so they can keep the cost the same but the profits slowly go up on the car.
- The $35k price has been stated so often I just don't think they can realistically miss the mark by much and still get a "victory" like they would if they hit it. Knowing a vast majority of cars will get optioned up gives them quite a bit of reassurance that they wont be losing money on the deal if they offer the base model with almost no mark up.
How say you, TMC?