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X appeal for women article

Discussion in 'Model X' started by ronmerkord, Dec 25, 2014.

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  1. ronmerkord

    ronmerkord Member

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    Dec 25, 2013
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    Fillmore, CA
    This article just appeared in the San Jose Mercury News, on the appeal of the Model X to women. They interviewed my wife Lisa Merkord for it, to get a perspective on how this EV will appeal to moms.

    Also interviewed and pictured is Gabriella Edelman, who with her husband Kenneth have SigX reservation number 1.

    http://www.mercurynews.com/business/ci_27201955/women-waiting-wings-tesl...

    Ron
    SigX #1015
     
  2. NigelM

    NigelM Recovering Member

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    Nice enough article spoiled by some (IMO) silly generalizations. The registration statistics are a poor base for making assumptions; I register our cars but the Model S is my wife's car. I know many dads who do the school run and my wife will take my Roadster at the drop of a hat.....
     
  3. Merrill

    Merrill Active Member

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    Sonoma, California
    I do not think that vehicle registration gives you an accurate picture of how many females are driving a particular vehicle. All our cars have joint registration but my wife drives all of them, except lately I cannot get her out of the Tesla.
     
  4. wycolo

    wycolo Active Member

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    WA & WY
    Salting the article with 'truck' and 'SUV' which has nothing to do with the X will lead to disappointment. How many people have actually seen and kicked the tires of an X? Any better driver visibility compared to MS? Better cupholders?? They are expecting a crossover but will somehow adapt to this?
    --
     

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