Everyone thinks misinformation/nudging techniques don’t apply to them. Yet the data show they are extremely effective at changing minds.
When a class of students was educated on cognitive biases and asked how the information affected them, the majority said they could totally see them - in their ideological opponents.
We’d like the idea of the rational human actor to be a thing, but unfortunately it isn’t. We all possess inherited evolutionary flaws and we are easily influenced than we prefer or suppose we are.
This is a reason conspiracy theories are dangerous and why amplified messaging needs some kind of moderation. I believe Elon’s Twitter will eventually be heavily moderating content - there’s no other way around it for longevity. The trajectory might be like Autopilot, where there was no hands on the wheel until there was, no nag until there was, no internally facing camera until there was, etc.