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Blue Origin - New Shepard

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Leaked photo of prelaunch training session. Just hoping that tomorrow's astronaut wings don't clash with that sleeve embroidering.

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It'll be interesting to see if the inspiration 4 mission gets live video. They should at some point. Turn it into a live reality TV thing. Would get tons of views.
CNN and other cable news outlets spent considerable time covering the suborbital launches of VG and BO. I think the main attractions were Branson and Bezos. VG has always had a crewed flight, which typically showed up only in news roundups. For BO, perhaps the only potential crewmember more well known than Mannequin Skywalker is Bezos. Then there's always the racetrack spectator element for these events, what if?

The charity crowdfunding for Inspiration 4 has fallen well short of expectations. If Elon were onboard there would be thorough media coverage, but expect this mission might only generate casual interest. Attracting a large number of viewers for a live reality show might work with the right cast, but Inspiration 4 might be a struggle. There's already a sterile version on NASA TV featuring the ISS crewmembers. A potential cast of known B actors living in Space might work. Even that crew would probably need some conflict and extended drama to draw regular viewers. Slick show editing versus livestreaming from Space might also work better. Just my view of the publics sad state of interest in prolonged spaceflight.
 
From a much needed PR perspective, Shatner launching on a BO rocket is probably as good as it gets. Milking his romanticized 60's Star Trek experience and 90 years on the planet will make for a compelling event...Bill's original 1957 Sputnik era toupee probably won't be featured, but would be a hit as a Zero-G indicator!