Bloomberg:
Elon Musk’s efforts to streamline production at Tesla Inc. have gotten down to the paintwork.
The electric-car maker will ditch two of seven colors offered to buyers on Wednesday to simplify manufacturing, Musk, Tesla’s chief executive officer, said in a tweet. Obsidian Black and Metallic Silver will only be available as a special request and will cost more, he said.
Great marketing move, you have created a new demand for those expensive paint colors
Elon Musk’s efforts to streamline production at Tesla Inc. have gotten down to the paintwork.
The electric-car maker will ditch two of seven colors offered to buyers on Wednesday to simplify manufacturing, Musk, Tesla’s chief executive officer, said in a tweet. Obsidian Black and Metallic Silver will only be available as a special request and will cost more, he said.
Great marketing move, you have created a new demand for those expensive paint colors
