I'm amazed at how many people still have never heard of Tesla. Thinking that Tesla doesn't do much direct marketing, maybe us Tesla Fans (from the word fanatic) should start our own guerrilla marketing campaign. Personally, I'm for putting a flyer on Nissan Leafs saying "Electric Vehicles don't have to be ugly!" My neighbors have a bunch of high performance street rods in the drive way begging for a sign that says "Dude, the ICE age called - they want their cars back"...