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Washington Post on Tesla & Tata

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http://www.nytimes.com/2009/10/28/business/global/28reva.html?_r=1&emc=eta1

In many ways, Reva is the opposite of Tesla, a Silicon Valley company that has grabbed the limelight with its high-performance electric sports cars. Whereas Tesla’s cars are fast and expensive — in the case of the Tesla Roadster, $101,500 — Reva’s vehicles are small, slow and, by electric car standards, cheap.



This was a surprise.
...I have been doing this for 15 years
...
If all goes according to plan — a big if — Reva, which is named after Mr. Maini’s mother, should turn a profit sometime next year, he said...
...

His well-to-do business family supported him then and continues to finance him today.
 
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