BMW is future-proofing its business by accelerating plans to add more electric and petrol-electric hybrid models to its regular line-up and i sub-brand, sources close to the company have revealed.
The shift away from traditional combustion-engined models towards alternative drive offerings comes as BMW seeks to reinvent itself as an electric mobility, autonomous driving and internet-based services-led company.
At the same time, BMW will bid to become a leader in autonomous driving technology and driver assistance features through heavy investment in a three-way joint venture it operates with Intel and MobileEye.
BMW set for reinvention with larger range of EVs | Autocar
The shift away from traditional combustion-engined models towards alternative drive offerings comes as BMW seeks to reinvent itself as an electric mobility, autonomous driving and internet-based services-led company.
At the same time, BMW will bid to become a leader in autonomous driving technology and driver assistance features through heavy investment in a three-way joint venture it operates with Intel and MobileEye.
BMW set for reinvention with larger range of EVs | Autocar