Well now we know who is going to be designing Model E...
TESLA HIRES APPLE VP DOUG FIELD TO LEAD VEHICLE PROGRAMS | Press Releases | Tesla Motors
TESLA HIRES APPLE VP DOUG FIELD TO LEAD VEHICLE PROGRAMS | Press Releases | Tesla Motors
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Is Franz no longer the designer?
I admit I am so uninterested in Apple that I cannot even bring myself to check out what the man did but I really don't like the idea of anything Apple impacting Tesla.
I am sure they did it also to flirt with some investors and that the idea is to suggest
the same stock trajectory but it is a turnoff for some or many of us nonetheless.
A 25% margin is OK if one considers it as something that will be reinvested to keep
solid tech advances but with announcements like this, I cannot help but fear there
is a plan to switch to all hype, no substance type products down the road. I hope
I'm wrong.
Apple produces some of the best industrial design in the world as well as winning multiple national and international awards. Apple also has a singular focus on quality, which has been recognized by JD Powers. You generally don't find any superfluous or legacy items in Apple's products, their designs are forward thinking. I'm talking strictly hardware. In this respect, I think this is a great move for Tesla. Hopefully Doug has learned more from Jony Ive and Apple than he did from Ford and Segway!
The OP said "now we know who's going to be designing model e"What makes you think that? Field isn't taking his position...
Personally, I think it's a great hire. Field worked with Dean Kamen, one of my heroes, at DKEA and Segway before coming to Tesla - he's a real engineer through and through.
I don't mind solid industrial design. Awards themselves do not mean much, quality issues have been present with their products, etc. Things like hype, non removable batteries, proprietary connectors, locked interfaces, etc spring to mind, so forward looking isn't what I would describe them with. I suppose they produce products for masses while managing to make masses feel a product is unique, which is a great marketing feet, but not impressive for advanced users and I was hoping Tesla would be focused on the advanced part. Again, I understand they like what Apple's stock has achieved and all that but still, meh.. If the man is a good engineer, then there is hope. If it means making Tesla Apple like, it makes a line which will split the potential market to those who will like it and those who won't touch it. I got an Ipad once and regifted with lightning speed
Not to mention manufacturing workforce treatment ethics and other stuff I take serious issue with..
I don't have favorite companies myself. Just appreciate few which do good stuff, don't overhype, don't patent troll and stay honest. Hoping Tesla keeps doing a decent job on that in the future also.