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"The Model E/3 is the next thing coming." When was this announced?

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But, when was it announced that the Model E/3 would be the next thing after the Model X?

I think it was always sort of understood. That is the point. It has been talked about as the "future mass market EV" for literally years. If you are talking about the "Ok folks, we are at the point where we are actually thinking of really designing the Model 3, like we've planned all along"....I'm not sure there was a eureka moment. It's been talked about for a couple of years at least because I've been waiting for it at least since then...

Originally the Model 3 was codenamed Bluestar - then model E which was challenged by Ford. They announced the current name on Twitter in July 2014 (according to Twitter.)