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New Boss for Audi: Fresh From BMW, Markus Duesmann Takes Over As CEO in April - The Truth About Cars
Eleven months after making interim CEO Bram Schot a permanent fixture in the big chair, Audi AG’s board has found someone else to lead the luxury brand.
Markus Duesmann, a mechanical engineer who served as BMW’s board member in charge of purchasing until his contract ran out in September, will take over from Schot on April 1st, 2020. Schot has apparently decided to leave Volkswagen Group at the end of March “by best mutual agreement.” He got the job after his predecessor, Rupert Stadler, was arrested for suspected involvement in the company’s diesel emissions scandal.
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“As an excellent engineer, Markus Duesmann will do everything in his power to leverage the great potential of the Audi brand and will once again demonstrate the promise of Vorsprung durch Technik,” VW Group CEO Herbert Diess said in a statement.
That said, the brand stressed what it really wants Duesmann to achieve. “Among the most important cornerstones of the new Audi strategy are the accelerated transformation into a provider of sustainable mobility and the determined decarbonization of the company,” Audi said.
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Both Mosch and Diess had kind words for the departing Schot, who took the helm at a rocky time. “He started a cultural transformation towards fewer hierarchies, a clear value system and more openness,” Mosch said.
This makes VW look more serious about EVs, and makes me think of "Then they fight you". Good for the mission.Markus Duesmann, a mechanical engineer who served as BMW’s board member in charge of purchasing until his contract ran out in September, will take over from Schot on April 1st, 2020. Schot has apparently decided to leave Volkswagen Group at the end of March “by best mutual agreement.” He got the job after his predecessor, Rupert Stadler, was arrested for suspected involvement in the company’s diesel emissions scandal.
[...]
“As an excellent engineer, Markus Duesmann will do everything in his power to leverage the great potential of the Audi brand and will once again demonstrate the promise of Vorsprung durch Technik,” VW Group CEO Herbert Diess said in a statement.
That said, the brand stressed what it really wants Duesmann to achieve. “Among the most important cornerstones of the new Audi strategy are the accelerated transformation into a provider of sustainable mobility and the determined decarbonization of the company,” Audi said.
[...]
Both Mosch and Diess had kind words for the departing Schot, who took the helm at a rocky time. “He started a cultural transformation towards fewer hierarchies, a clear value system and more openness,” Mosch said.