dgatwood
Active Member
I'm 99% sure I had to check three checkboxes on the ordering page — one for Autopilot, one for Enhanced Autopilot, and one for FSD. That was late 2017, before they made AP part of the base price of the car.1) You couldn't buy "EAP and AP" you could only buy EAP OR AP-- you never had both stacking at the same time.
3) You actually got something for the EAP money- a bunch of excellent, usable features. You paid 5k for that, back when FSD was another 3k. So, yes, you paid 3k to add FSD (which at the time did literally nothing to your very-useful 5k EAP purchase.
You can get value from something and still not get as much value as what you paid.
For many people, FSD's potential was a major selling point, and many of those people were first-time luxury car buyers, and probably would not have bought a luxury car if they had not bought a Tesla. For them, the main reason they spent more money for a Tesla was because of what they expected that 3k feature to eventually provide, and the same goes for why they were willing to spend so much money for AP and EAP.
This is, of course, far less true for people who bought a Model 3 or Model Y than for people who bought a Model S or Model X, and more true for those who bought an S or X before the 3 or Y became available, because the price of the 3 and Y is not nearly as high compared with other cars on the market as the price for the S and X is.
Again, you're making the assumption that all Tesla buyers are people who were already in the market for a luxury car. My experience has been the opposite; most of the people I know who drive a Tesla upgraded from a fairly normal car, not a BMW or Mercedes.My Model 3 was actually cheaper than a comparable new vehicle from Lexus, BMW 3, Mercedes C, etc.
It actually is way more comparable than you think. That Kia has 110V AC in the back seat for powering people's laptops while they ride, and lots of other useful features that Tesla is missing. In many ways, Tesla fails at being a luxury car. It somewhat makes up for those flaws by having a beast of a powertrain and the promise of FSD. Without the promise of FSD, I definitely would not have bought mine. I wouldn't even have taken a glance at a car costing more than $40k when I bought my Model X for $110k.If you meant "It cost more than the cheapest Kia" that's... not very comparable.... so I'm unclear what point you're making here.
Have you driven one built recently? I have. They've come a long way.Also wrong. They aren't remotely comparable.
The take rate of FSD is 19% for purchased vehicles.
Tesla confirms 285,000 people bought Full Self-Driving
Tesla has confirmed that over 285,000 people bought its Full Self-Driving (FSD) package in North America.electrek.co
Doesn’t look like that FSD is the main driver for these purchases to me.
So for 81% of purchased Tesla cars, FSD isn't a main driver, but at the same time, exactly none of those people are complaining about FSD not being anywhere close to self-driving, making all of those purchases entirely moot.
The only people who matter for the purposes of this discussion are the 19% who actually bought FSD. What percentage of them chose a Tesla over a cheaper non-luxury car because of FSD-related promises. I'd bet it is a decent number. The only way to know is with a survey of FSD owners, of course.