I went to the event today around 2pm. Based on this thread my expectations were low, but I was driving by Fremont anyways so figured I would stop by. I have a reservation and recently received an email to schedule a pickup at the end of September. I also RSVP'd for the event.
It was actually a pretty great experience, given that I wasn't really expecting to drive away in a car.
I was directed to a parking spot close to the door and walked right up to the checkin table. They had me fill out a form with my name, reservation number, and preferred config.
Then a nice volunteer (who normally works in the legal department) walked me over to another table where someone sifted through a Google sheet with the inventory available. This long table had separate queues depending on the color you were looking for.
I'm going for a solid black, black interior, AWD (non-performance), with the 18" aero wheels. They had that config, but with 19" wheels. I told them I'd just wait for my delivery appointment to get exactly what I want.
Third stop was another table to schedule a delivery appointment. I got a time on 9/22 confirmed at the same Kato Rd. location, which is a day earlier than I was offered over email a few days ago (plus no one had actually gotten back to me to confirm over email). At this point, I felt the 10 minutes I'd invested by stopping by was totally worth it. But then, after apologizing for not having my configuration in stock I was offered a $100 credit for Tesla accessories! They took my email down and said I'd see something in my account (nothing yet, but I imagine they're going to do some kind of manual processing.)
Fourth stop was another table where I was asked to log in to my Tesla account, which I did on my phone, rather than their public computer. They made sure I had everything filled out like the registration information, insurance, etc. I'm planning to pay cash without a trade in, so this only took a minute. I imagine if I had questions about financing or a trade, this person would be able to answer them.
Maybe 20 minutes for the whole shebang, including sitting in a 3 for the first time and shaking down the refreshments. Seemed very well run from what I saw. Some of the staff seemed a little shell shocked from yesterday, and I was told Sunday morning was busier as well. They clearly have made a bunch of improvements to the flow. At each stop on my little journey, the staff added some notes to my intake form. Then at the end, they kept the form for their records. I didn't have to spend any time wandering around a hot parking lot looking for a car.
Biggest complaint is that the La Croix options were limited (Lemon or Lime) and barely below room temperature
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